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Vivian Gauld Collection of Fashion Design Drawings,, circa 1940s-1950s

3.0 Linear Feet
Commercial artist primarily on the U.S. west coast. Consists of 19 pencil and pen-and-ink drawings primarily of women's fashions and bathing suits prepared for retail advertising.

Consists of 19 pencil and pen-and-ink drawings primarily of women's fashions and bathing suits prepared for retail advertising. Companies represented include Jantzen, Rose Marie Reid and Carr's Fashions. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

1 result in this collection

J. Walter Thompson Company. Corporation Vertical Files, circa 1915-1999, bulk 1960s-1990s

43.1 Linear Feet — 25,961 Items

Alphabetical files of miscellaneous information about hundreds of mainly U.S. corporations, some of them domestic and many multinational. The fullest documentation tends to be for companies that are or have been JWT clients (notably Kraft, Quaker Oats, Sears, Ford, Northern Telcom, Gerber, Kellogg, Philip Morris, Oscar Mayer, Kemper, S.C. Johnson, McDonnell Douglas, Jos. Schlitz, 7-Up, and others) and several that are or were major competitors of JWT clients (e.g. AT&T, McDonald's, General Motors, among others). Files contain widely diverse formats of information including internal JWT unpublished reports and memoranda; many articles clipped from magazines (especially trade press) and newspapers; articles printed from computer databases; company publications and annual reports; historical booklets and articles; three vinyl record albums; and miscellaneous items. The richest files tend to be those for major JWT Chicago office accounts, with by far the greatest amount and diversity of information on Kraft. Acquired as part of the John W. Hartman Center for Sales, Advertising, and Marketing History.

1 result in this collection

Henry W. Jones papers, circa 1906-1948 and undated

0.2 Linear Feet
Advertising executive in Ohio and Pennsylvania, Manager for the United Manufacturing Company and other mail order and direct sales companies.

Correspondence, brochures and mail order sales training manuals and other printed materials pertaining to Jones career in direct marketing and mail order. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

1 result in this collection

Smith Company outdoor advertising photograph archive, approximately 1936-1963

1.0 Linear Foot
Outdoor advertising billboard and sign company established approximately 1906 in Scranton, Pa. Smith Company photograph archive consists of approximately 78 photographs of billboards and outdoor signs produced by the company. Most are location shots of roadside signs; a few show angles of approach to the signs. Signs represent primarily local businesses from northern Pennsylvania to Wilmington, N.C. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Smith Company photograph archive consists of approximately 78 photographs of billboards and outdoor signs produced by the company. Most are location shots of roadside signs; a few show angles of approach to the signs. Signs represent primarily local businesses from northern Pennsylvania to Wilmington, N.C. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

1 result in this collection

Cause Marketing Forum. Halo Awards Records, 2002-2012 and undated, 2002-2012 and undated

82.0 Linear Feet
Professional organization founded in 2002 by David Hessekiel to promote business-nonprofit collaboration and corporate sponsorship of social service campaigns. Halo Awards were established in 2003 to celebrate notable cause marketing campaigns.le endeavors by businesses.

Collection spans 2002-2012 and includes correspondence, entry forms, audiovisual materials, artifacts, written reports and other materials that document businesses entering the awards competitions for social service and humanitarian projects. Companies and charities represented include the American Cancer Society, American Red Cross, Boys and Girls Clubs, Children's Miracle Network, Ford, Kohl's, Komen Breast Cancer Foundation/Komen for the Cure, Macy's, Procter & Gamble, Target and Toys for Tots. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

1 result in this collection

J. Walter Thompson Company. Brouillard Communications print advertisements, 1991-2005

6 Linear Feet
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. Brouillard Communications, a division of JWT, was established in 1973 and specialized in business-to-business advertising and corporate communications. Brouillard closed in 2009. Collection spans the years 1995-2005 and contains primarily proofs of print advertising campaigns, along with some tear sheets and printouts of PDF files. Some brochures, printed materials and direct mailing items are also present in the collection. Companies represented include American Gas Association, American Physical Therapy Association, Barclays, Bell Atlantic, CITCO, Dassault, Dow Jones, Johns Manville, Maserati, Morgan Stanley and United Technologies. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection spans the years 1995-2005 and contains primarily proofs of print advertising campaigns, along with some tear sheets and printouts of PDF files. Some brochures, printed materials and direct mailing items are also present in the collection. Companies represented include American Gas Association, American Physical Therapy Association, Barclays, Bell Atlantic, CITCO, Dassault, Dow Jones, Johns Manville, Maserati, Morgan Stanley and United Technologies. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

1 result in this collection

Hal Goodtree papers, 1987-2004 and undated

7.0 Linear Feet
Advertising executive and producer for Benton & Bowles (DMB&B) and other agencies, primarily based in New York; later self-employed as a commercial producer and documdentary filmmaker based in Cary, N.C. Collection includes correspondence and television commercial production notes (including bids, casting notes, shooting sequences, storyboards, staffing lists and expense reports) and audiovisual materials in multiple formats (videocassettes, digital video, video tape reels). Companies represented include Audi, Cheerwine, HBO, Health-tex (VF Corp.), Leukemia & Lymphoma Society, New York Times, NFL, Road Runner (Time Warner) and the U.S. Postal Service. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection includes correspondence and television commercial production notes (including bids, casting notes, shooting sequences, storyboards, staffing lists and expense reports) and audiovisual materials in multiple formats (videocassettes, digital video, video tape reels). Companies represented include Audi, Cheerwine, HBO, Health-tex (VF Corp.), Leukemia & Lymphoma Society, New York Times, NFL, Road Runner (Time Warner) and the U.S. Postal Service. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

1 result in this collection

J. Walter Thompson Company. Detroit Office. Kinder Essington Papers, 1985-2015 and undated, 1985-2015 and undated

2.0 Linear Feet — 4 boxes
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. Essington was an executive with JWT's Detroit Office.

Collection spans 1985-2015 and includes correspondence, research and planning reports and photographs that primarily document Essington's career as a specialist in marketing and advertising planning on the Ford account for JWT's Detroit office. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

1 result in this collection

Outdoor Advertising Association of America. Nancy Fletcher papers, 1983-2019

10.0 Linear Feet
Founded in 1891, the Outdoor Advertising Association of America (OAAA, now the Out of Home Advertising Association of America) is one of the oldest and largest advertising industry trade organizations in North America. It is headquartered in Washington, D.C. Nancy Fletcher is a lawyer and advertising executive who served as President and CEO of OAAA from 1991-2019. The Nancy Fletcher papers include clippings, correspondence, meeting minutes, newsletters, planning documentation, texts of speeches and presentations and other materials. Topics include highway beautification and other legislation, relations with government regulators, state issues and the transition of the organization to more broadly represent the out of home advertising industry. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History and the Kevin P. Reilly Sr. Outdoor Advertising Archives.

The Nancy Fletcher papers include clippings, correspondence, meeting minutes, newsletters, planning documentation, texts of speeches and presentations and other materials. Topics include highway beautification and other legislation, relations with government regulators, state issues and the transition of the organization to more broadly represent the out of home advertising industry.

1 result in this collection

Arthur Einstein papers, 1978-2001 and undated

54 Linear Feet — 30,000 Items
Advertising executive for Lord Geller Federico Einstein, Lord Einstein O'Neill; Arthur Einstein Advertising, an advertising and consulting firm; and Loyalty Builders LLC, a marketing services company. Collection spans the years 1978-2001 and includes advertising agency credentials presentations, correspondence, print advertisements, audiocassettes, videocassettes, compact discs, 16mm films, clippings and other materials that document Arthur Einstein's career as an advertising executive and consultant. Companies represented include Bankers Trust, Compaq, DDB Needham, Foote Cone Belding, IBM, the New York Stock Exchange, Oppenheimer Funds, Saab and Steinway. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection spans the years 1978-2001 and includes advertising agency credentials presentations, correspondence, print advertisements, audiocassettes, videocassettes, compact discs, 16mm films, clippings and other materials that document Arthur Einstein's career as an advertising executive and consultant. Companies represented include Bankers Trust, Compaq, DDB Needham, Foote Cone Belding, IBM, the New York Stock Exchange, Oppenheimer Funds, Saab and Steinway.

1 result in this collection