Search

Back to top

Search Constraints

Start Over You searched for: Subject Advertising agencies Remove constraint Subject: Advertising agencies Subject Advertising laws Remove constraint Subject: Advertising laws Collection Portland Advertising Federation Advertising for Educators Seminar materials, 1983 Remove constraint Collection: Portland Advertising Federation Advertising for Educators Seminar materials, 1983 Date range 1983 Remove constraint Date range: 1983

Search Results

collection icon
Portland Advertising Federation was an advertising club formed in 1906 in Portland, Ore. Also known as PAF. Collection comprises seminar materials, including a manual (55 pgs) on the topic, a printed copy of the seminar's opening speech, and a copy of the its evaluation sheet. The seminar was intended to provide a global view of the advertising process. Manual curriculum topics include advertising in the American socio-economic system, scope and organization of the advertising business, the media planning process, the creative process, regulation of advertising, and public relations.

Collection comprises seminar materials, including a manual (55 pgs) on the topic, a printed copy of the seminar's opening speech, and a copy of the seminar's evaluation sheet. The seminar was intended to provide a global view of the advertising process. Manual curriculum topics include advertising in the American socio-economic system, scope and organization of the advertising business, the media planning process, the creative process, regulation of advertising, and public relations.