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Collection
Advertising executive who worked for the Ogilvy & Mather agency in New York and London. Collection includes correspondence, financial and research reports, client and new business presentations, speeches, policy manuals, booklets and other printed materials, as well as videocassettes and print advertisements that document Blaney's work in client services, staff training and general management at Ogilvy & Mather. Companies represented include American Express, Chesebrough-Pond's, Nestle, Procter & Gamble, Shell, SmithKline Beecham and Unilever. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection includes correspondence, financial and research reports, client and new business presentations, speeches, policy manuals, booklets and other printed materials, as well as videocassettes and print advertisements that document Blaney's work in client services, staff training and general management at Ogilvy & Mather. Companies represented include American Express, Chesebrough-Pond's, Nestle, Procter & Gamble, Shell, SmithKline Beecham and Unilever. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. It is headquartered in New York. Bill Sharfman was an executive who worked in strategic planning for JWT USA in New York as well as for the JWT subsidiary Brouillard Communications before opening his own agency, Sharfman & Co. The J. Walter Thompson Company Bill Sharfman papers include correspondence, speeches, research and policy reports and other printed materials, as well as audiovisual materials (video- and audio cassettes). Companies represented include Brouillard Communications, Chevron (Standard Oil of California), Ernst & Young (PACE Awards), GM, Goodyear, Harvard Business School, Kodak, Olivetti, Renault, Rockefeller Center, St. Ivel (Dairy Crest), Tayto (Golden Wonder), Televisión Nacional de Chile, and McNeil (Tylenol). Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

The J. Walter Thompson Company Bill Sharfman papers include correspondence, speeches, research and policy reports and other printed materials, as well as audiovisual materials (video- and audio cassettes). Companies represented include Brouillard Communications, Chevron (Standard Oil of California), Ernst & Young (PACE Awards), GM, Goodyear, Harvard Business School, Kodak, Olivetti, Renault, Rockefeller Center, St. Ivel (Dairy Crest), Tayto (Golden Wonder), Televisión Nacional de Chile, and McNeil (Tylenol). Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. It is headquartered in New York. Derek Norman was an advertising executive who worked at the JWT London and Chicago offices and later at Leo Burnett agency in Chicago, Ill. Collection includes print advertisements, advertising designs and layouts, storyboards, audio and video cassettes and films of radio and television commercials and other printed materials. British and American companies represented include Chicago Tribune, Commonwealth Edison, John White Footwear, Kellogg, Kodak, Kraft, Lemco stock tablets, Northern Telecom (Nortel) and Oscar Mayer. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection includes print advertisements, advertising designs and layouts, storyboards, audio and video cassettes and films of radio and television commercials and other printed materials. British and American companies represented include Chicago Tribune, Commonwealth Edison, John White Footwear, Kellogg, Kodak, Kraft, Lemco stock tablets, Northern Telecom (Nortel) and Oscar Mayer. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection
The J. Walter Thompson Company (JWT), founded in 1864, is one of the oldest and largest enduring advertising agencies in the United States. Edward G. Wilson was an executive with JWT from 1930 until his retirement in 1971, and held the positions of General Counsel, Executive Vice-President and Secretary of the Company. The Edward G. Wilson Papers span the period 1906-1991 and includes clippings, correspondence, inter-office memoranda, reports, writings, speeches and personal diaries that highlight Wilson's 40 year career (1930-1971) as an executive with the J. Walter Thompson Company (JWT). The bulk of materials fall between 1946 and 1971, and covers the period from Wilson's return to JWT following military service in World War II until his retirement. As General Counsel and head of JWT's Legal Department, Wilson oversaw contractual relations pertaining primarily to the sponsorship of radio and television programs for a number of clients--including DeBeers Consolidated Mines, Ltd., the Eastman Kodak Company, the Ford Motor Company, the Scott Paper Company and Unilever. The collection reveals JWT's relationships with radio and television personalities--such as Fred Allen and Edgar Bergen--and professional organizations including the Radio Writers Guild and the Television Writers of America. In addition, materials in the collection touch on the anti-communist movement and blacklisting within the U.S. entertainment industry of the 1950s--involving personalities such as Jean Muir and John Henry Faulk, among others. The collection also includes records from a number of JWT international offices, with heavier representation from offices in London; Bombay (Mumbai), India; and Johannesburg, South Africa, along with records kept by some of Wilson's predecessors, such as Donald Foote and Sam Meek, and the South African advertising executive and politician James Hamilton Russell.

The Edward G. Wilson Papers cover the period 1906-1991 and highlight Wilson's 40 year career (1930-1971) as an executive with the J. Walter Thompson Company (JWT). The bulk of materials fall between 1946 and 1971, and covers the period from Wilson's return to JWT following military service in World War II until his retirement, and includes Wilson's writings and speeches, clippings, correspondence and memoranda. As General Counsel and head of JWT's Legal Department, Wilson oversaw contractual relations pertaining primarily to the sponsorship of radio and television programs for a number of clients--including DeBeers Consolidated Mines, Ltd., the Eastman Kodak Company, the Ford Motor Company, the Scott Paper Company and Unilever. The collection reveals JWT's relationships with radio and television personalities--such as Fred Allen and Edgar Bergen--and professional organizations like the Radio Writers Guild and the Television Writers of America. In addition, materials in the collection touch on the anti-communist movement and blacklisting within the U.S. entertainment industry of the 1950s--involving personalities such as Jean Muir and John Henry Faulk, among others. The collection also includes records from a number of JWT international offices, with heavier representation from offices in London; Bombay (Mumbai), India; and Johannesburg, South Africa, along with records kept by some of Wilson's predecessors, such as Donald Foote and Sam Meek, and the South African advertising executive and politician James Hamilton Russell.

The papers are organized into twelve series--International Offices (Restricted), Trip Files, Client Files, Chronological Files (Restricted), Legal Files (Restricted), Subject Files, Financial Files (Restricted), Personnel Files (Restricted), Domestic Policy and Procedures, International Policy and Procedures, Writing & Speeches, and Personal Files. The bulk of materials is contained in three large series--International Offices, Chronological Files, and Legal Files. Large-format materials have been located in Oversize Materials. Sensitive personnel materials pertaining to individual employee matters are closed to non-JWT users until 2045, and have been physically removed to Restricted Materials.

The International Offices Series (Restricted) contains files documenting Wilson's tenure as head of JWT's international operations, including information on the England, India and South African offices. The bulk of the records date from the 1950s and 1960s.

The Trip Files Series contains clippings, correspondence, and memoranda detailing trips Wilson made during his tenure as the head of JWT's international operations. Also includes Wilson's reports on the regional offices as well as their clients.

The Client Files Series contains correspondence between Wilson and the managers of individual JWT offices relating to specific clients, such as Caltex, the Campbell Soup Company, S.C. Johnson, Kraft, Pan American Airlines, and the Shell Oil Company and Unilever.

The Chronological Files Series (Restricted) consists of letters and memoranda that reflect the company's routine operations.

The Legal Files Series (Restricted) contains files relating to entertainment law--contract negotiations between the professional unions such as the Radio Writers Guild and the advertisers and agencies; and contractual and billing information pertaining to radio personalities like Fred Allen and Edgar Bergen. Legal actions, disputes, lawsuits, and the blacklisting of entertainers--as well as to corporate affairs, such as stock ownership, profit-shairing, client relations, and lawsuits against JWT are also represented.

The Subject Files Series consist of Wilson's office files and include reports, correspondence, articles and printed materials that cover topics such as Agent-Client relationships, employee evaluations and recruitment, management meetings, and client records, especially for the Eastman Kodak Company, the Ford Motor Company and the Scott Paper Company.

The Financial Files Series (Restricted)include Finance Committee minutes and background materials, along with organizational information on regional offices.

The Personnel Files Series (Restricted) consists of statistical records of departmental personnel, as well as biographical information, clippings, and correspondence relating to transfers, promotions, and job responsibilities of individual executives and office managers.

The Domestic Policies and Procedures Series and International Policies and Procedures Series document the operational guidelines for JWT's domestic and international offices.

The Writing and Speeches Series contains primarily speeches given by Wilson, including several made after his retirement.

The Personal Files Series includes correspondence, interviews and articles about Wilson that reflect in large part Wilson's ongoing relationship with JWT after his retirement.

Collection
Established in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. Euro-Advertising Holding was formed as an independent subsidiary in 1980 to manage relations among JWT offices in Europe. It was dissolved in 1985.

Collection spans 1979-1985 and includes clippings, correspondence, administrative and financial reports, minutes of Board of Director meetings, publications and other printed materials. Countries represented include the Benelux countries, France, Germany, Great Britain, Greece, Italy and Switzerland. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection

The Information Center Records span the years from the 1890s to 1987 with the bulk dating from the 1940s to 1987. Reports, memoranda, clippings, financial papers, and printed materials that relate to specific J. Walter Thompson Company accounts and offices and to advertising strategies comprise the majority of the collection and are found in the Vertical Files Series and Communications Committee Reports Series. The Information Center Records provide information about a wide variety of J. Walter Thompson accounts, specific details about its operation of domestic and international offices, and an in-depth view of how specific products were evaluated and promoted. The history of the J. Walter Thompson Company, the organization of multinational advertising agencies, and advertising research and marketing are also represented in this collection.

Particularly highlighted in the Vertical Files Series is information about the T-plan and T-square, which documents the foundation upon which the J. Walter Thompson Company sought to market its clients' products. Knowledge about how particular products were studied and marketed are represented by product histories and case studies in the Vertical files Series. Typical information about a product includes its history, government standards, advertising and sales history, advertising investment sales records, packaging and labeling, consumer research, and surveys relating to the product.

Marketing research studies and media research reports are common types of data found in the J. Walter Thompson domestic and international office records. For example, New York office files contain reports titled "Advertising to Women" and "Advertising and Spanish Speaking Americans." The United Kingdom Files contain a report about the interests of children from four to twelve. While records relating to employees are primarily located in the New York Office files, the Chicago Office files include an Employee Attitude Survey (1969) completed by Elrick and Lavidge, a marketing research company. The domestic and international office files referred to above are located in the Vertical Files Series.

Collection
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. Leanna Cannonero was an administrative assistant and secretary to JWT President and Chairman Ted Wilson.

Collection spans 1973-1984 and includes meeting minutes, memoranda printed reports, financial statements and other printed materials. Main topics include the Chairman's Committee and Survival Anglia, a British television network. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. It is headquartered in New York. The London Office first opened in 1899. Allen Thomas was an executive who served as Chairman of JWT's London Office as well as JWT Europe. Collection includes correspondence, client files, meeting minutes, research reports, presentations and other printed materials. Companies represented include De Beers, Nestle and Unilever. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection includes correspondence, client files, meeting minutes, research reports, presentations and other printed materials. Companies represented include De Beers, Nestle and Unilever. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. It is headquartered in New York. The JWT London office first opened in 1899. Anthony Rau was an executive with the London office whose career spanned the 1960s-1980s. Collection includes correspondence, research and status reports, brochures and other printed materials, and other materials that document Rau's work at JWT London in new business acquisition and JWT's charitable efforts. Companies represented include British Petroleum (BP), British Rail, Charities Aid Foundation, Singer, RCA, Tesco and United Biscuits. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Includes correspondence, research and status reports, brochures and other printed materials, and other materials that document Rau's work at JWT London in new business acquisition and JWT's charitable efforts. Companies represented include British Petroleum (BP), British Rail, Charities Aid Foundation, Singer, RCA, Tesco and United Biscuits. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. It is headquartered in New York. The London Office first opened in 1899. The British Marketing and Distributing Company Limited opened in 1936 as a subsidiary of J. Walter Thompson Company Ltd. Consists of two bound volumes: meeting minutes and a register of members/share ledger. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Consists of two bound volumes: meeting minutes and a register of members/share ledger. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.