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Hansen Glove Corporation was a manufacturer of gloves and mittens based in Milwaukee, Wis. Collection includes black-and-white photographs, print advertisements, transcripts of meetings, published booklets, sales literature, catalogs and color sample guides. Advertising materials may be the work of the Klau-Van Pietersom-Dunlap agency (later part of Hoffman York). Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection includes black-and-white photographs, print advertisements, transcripts of meetings, published booklets, sales literature, catalogs and color sample guides. Advertising materials may be the work of the Klau-Van Pietersom-Dunlap agency (later part of Hoffman York). Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

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Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. Diners/Fugazy Travel and Incentive was a short-lived (1970-1976) joint venture between JWT and General Leisure, Inc. offering a range of travel, merchandising and sales incentive programs. It was sold to Thomas Cook in 1976.

Collection spans 1970-1975 and includes legal and financial papers, correspondence and memoranda, meeting minutes, clippings, reports and other materials relating to the establishment and operation of the enterprise. Companies represented include Austin Travel, Brasch Associates, Ford, Montgomery Ward, Phillips Petroleum, Reader's Digest, Sunsweet and Travelco, as well as materials relating to William (Bill) Denis Fugazy. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

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Collection comprises two photograph albums documenting manufacturer's sales promotion contests administered by various newspapers in the U.S. northeast, primarily in Pennsylvania. The contests required participants to amass "votes" by collecting labels or wrappers from designated products to be turned in to the newspaper offices. Photographs depict newspaper advertisements announcing the contests, collections of wrapper submissions, correspondence relating to the contest and other activities. Newspapers documented include the Advocate, Cleveland News, Philadelphia Record, Pittsburgh Post-Sun, and Sunday News Leader. D.J. Wattis, at one time of the Pittsburgh Post-Sun Advertising Department is featured several times in conjunction with the contests. Designated consumer products represent regional and national brands and include Barbasol, Foulds, Keebler, Lautz Brothers (Snow Boy), Post and Postum cereals, Salada Tea and Woolson Spice Company (Golden Sun Coffee). Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection comprises two photograph albums documenting manufacturer's sales promotion contests administered by various newspapers in the U.S. northeast, primarily in Pennsylvania. The contests required participants to amass "votes" by collecting labels or wrappers from designated products to be turned in to the newspaper offices. Photographs depict newspaper advertisements announcing the contests, collections of wrapper submissions, correspondence relating to the contest and other activities. Newspapers documented include the Advocate, Cleveland News, Philadelphia Record, Pittsburgh Post-Sun, and Sunday News Leader. D.J. Wattis, at one time of the Pittsburgh Post-Sun Advertising Department is featured several times in conjunction with the contests. Designated consumer products represent regional and national brands and include Barbasol, Foulds, Keebler, Lautz Brothers (Snow Boy), Post and Postum cereals, Salada Tea and Woolson Spice Company (Golden Sun Coffee). Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

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The Pepperidge Farm Company was begun in 1937 by Margaret Rudkin of Fairfield, Connecticut. It is currently a subsidiary of the Campbell Soup Company. The Pepperidge Farm Advertising and Promotional Materials Collection consists of brochures and packets related to promotional incentives, photographs of store displays, proofs, and promotional recipes from the period roughly 1957-1967. Includes photographs of Pepperidge Farm Stuffing and Pepperidge Farm Party Rolls store displays; a display sign for Pepperidge Farm White Bread; color and newsprint proofs for White Bread and Rye Bread; as well as books of prize options for company promotional offers. Also includes a packet of materials detailing the 1966 Advertising and Promotional Program, and a promotional book of recipes authored by Margaret Rudkin. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

The Pepperidge Farm Advertising and Promotional Materials Collection consists of brochures and packets related to promotional incentives, photographs of store displays, proofs, and promotional recipes from the period roughly 1957-1967. Includes photographs of Pepperidge Farm Stuffing and Pepperidge Farm Party Rolls store displays; a display sign for Pepperidge Farm White Bread; color and newsprint proofs for White Bread and Rye Bread; as well as books of prize options for company promotional offers. Also includes a packet of materials detailing the 1966 Advertising and Promotional Program, and a promotional book of recipes authored by Margaret Rudkin.

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Subsidiary of Russ Manufacturing Company, Cleveland Ohio, maker of food service equipment. Collection includes sales brochures, specification and price sheets for various soda fountain models, information on manufacturing, operation and pitches on how to promote soda fountain service in drug stores and restaurants. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection includes sales brochures, specification and price sheets for various soda fountain models, information on manufacturing, operation and pitches on how to promote soda fountain service in drug stores and restaurants. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

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The Wayne P. Ellis Collection of Kodakiana spans the dates 1886 to 1989, and was created by Mr. Ellis over the period of nearly four decades. Whereas many photographic collectors concentrate on cameras and photographs, Ellis emphasized advertising and marketing material. As a consequence, the collection is especially rich in print advertisements for Eastman Kodak products that were published in general interest periodicals beginning in the late 19th century. More unusual items are the product catalogs, how-to manuals for both amateur and professional photographers, serial publications for salesmen and photographers, and a variety of marketing and promotional items. There are several scrapbooks of advertising materials with considerable marginalia. The collection also includes training manuals and other publications for Kodak employees. In addition, many items in the collection deal with various aspects of the corporate history of Eastman Kodak from its earliest years up to the mid-20th century.

The collection contains little or no correspondence. There are scattered groups of photographs throughout the collection, though they are few in number. Many are formal and casual black and white photographs of Kodak staff members. Others were used for promotional or sales activities.

Processing Note

Some of Mr. Ellis's material was in excellent order; other items were in greater disarray. The collection has been arranged, as far as practical, according to the type of material. The series names given to each category are as clear and descriptive as possible.

No items were removed from the collection except for some duplicates. Decisions were made early in the processing of this collection, however, to separate several titles for individual cataloging. Notable among these is the entire run of the early periodical Kodakery (v. 1-19, 1913-1932) as well as many issues of the variably titled Photographic Review and Photographic Digest, and several others. All of these titles are part of the Rare Book, Manuscript and Special Collections Library and may be located using that library's online catalog by searching "Wayne P. Ellis" as a keyword. The separation of items may cause some small inconvenience to users of the collection, but it has been deemed impractical to reverse the situation after the fact.

Mr. Ellis also contributed over 160 books on various aspects of advertising to the Duke University Libraries; the titles have been cataloged in the usual fashion as individual books, and are identified in the library catalog as being part of the Wayne P. Ellis collection.

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Wright H. Everett papers, 1853-1998 and undated 27 Linear Feet — 11,000 Items

Wright H. Bill Everett (1925-2010) was a media space salesman for several major magazines, and the founder of his own businesses, Flix and the W.H. Everett Co., that specialized in a variety of print materials combining humorous captions with still images from silent movies. The Wright H. Everett Papers span the years 1853-1998 and include correspondence, photographs and negatives, 8mm and 16mm films and audiotapes, print advertisements, layouts, presentations, research reports, pamphlets and brochures that document Everett's career selling advertising space in national magazines as well as his own businesses, Flix and the W.H. Everett Co. Magazines represented in the collection include Advertising Age, American Home, Flying, Progressive Grocer, Reader's Digest, Reminisce, Suburbia Today, Time, Western Advertising and Woman's Home Companion. Other companies represented include American Greeting Cards, Hunter Snead, Lennen-Newell, Maclean Hunter Media and Remington Advertising. There are also files relating to Everett's book How Were Things At The Office? Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

The Wright H. Everett Papers span the years 1853-1998 and include correspondence, photographs and negatives, 8mm and 16mm films and audio tapes, print advertisements, layouts, presentations, research reports, pamphlets and brochures that document Everett's career selling advertising space in national magazines as well as his own businesses, Flix and the W.H. Everett Co. Magazines represented in the collection include Advertising Age, American Home, Flying, Progressive Grocer, Reader's Digest, Reminisce, Suburbia Today, Time, Western Advertising and Woman's Home Companion. Other companies represented include American Greeting Cards, Hunter Snead, Lennen-Newell, MacLean Hunter Media and Remington Advertising. There are also files relating to Everett's book How Were Things At The Office?