Advertising Paper Dolls collection, 1894-1980 and undated 1.0 Linear Foot
Collection consists of approximately 400 paper dolls, trade cards, bookmarks and other printed materials that comprised promotional packaging or premium gifts for a variety of products dating from the Victorian era to the 1980s. Dolls depict Mother Goose and other fairy tale and nursery rhyme characters; Victorian men, women and children; animals; occupations; and figures in military, international and ethnic dress. Product classes represented include coffee and other beverages, cotton and linen thread and other sewing supplies, food and patent and nonprescription drugs, Companies represented include A&P, Bendix, Clark's O.N.T., Coca-Cola, Estey Organ, General Mills, Horsman Dolls, J&P Coats, Kellogg, Lion Coffee, McLaughlin Coffee, Morton Salt, Munsingwear, Nestle, Pillsbury, Singer, Western and Southern Life Insurance and Worcester Salt. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Consists of approximately 50 posters the bulk of which consist of corporate promotions depicting notable African Americans or significant moments in African American history and culture. Posters include biographical sketches of African American writers, scientists, professional athletes, soldiers, civil rights workers and celebrity entertainers. Participating companies include Anheuser-Busch (Budweiser), Army National Guard, CIBA-GEIGY, Columbia Artists Management, Federal Home Loan Bank, Honeywell, Nabisco and Pepsi. Also included in the collection are a number of promotional posters produced by and for the NAACP that address the organization's campaigns to reduce poverty, school dropouts and voter registration, as well as calls to join the NAACP. Acquired as part of the John Hope Franklin Research Center for African and African American History and Culture and the John W. Hartman Center for Sales, Advertising & Marketing History.
Al Becker scrapbook, 1932-1941 1.0 Linear Foot
Scrapbook consists primarily of letters from regional and corporate managers discussing seasonal promotions, sales figures and goals, and congratulatory messages to Becker for managing successful stores. Also includes copies of photographs and greeting cards. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
American Asphalt Paint Co. Water, Water Everywhere!, 1931 0.1 Linear Feet
Collection includes promotional booklet that discusses water and the waterproofing benefits of asphalt-based paints and coatings. Booklet is illustrated with watercolors by A. Malrose and Chris Marie Meeker. Included is a letter from the company President to then-Duke University President William Few offering the booklet as a gift. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Consists of 7-page annual letter from American Tobacco Company President George W. Hill to Stockholders. Letter summarizes success of Lucky Strike brand over the year and praises the value of advertising. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Amil Gargano papers, 1960-2011 and undated 49.0 Linear Feet
Includes correspondence, corporate reports and policy manuals, pamphlets and other printed material, proofs and tearsheet print advertisements, storyboards and sketches, videocassettes, 16mm and 35mm film reels, optical media (CDs and DVDs), memorabilia and other materials that document Gargano's career in advertising, film direction, education and consulting. Companies represented include Ally & Gargano, Carl Ally, Amil Gargano & Partners, Alabama Power, Audiovox, Burger King, Calvin Klein, Dunkin' Donuts, Federal Express, Fiat, Hertz, Horn & Hardart, IBM, Pentax, Piper Aircraft, Saab, SAS, Shearson Lehman, Sight Savers, Smithsonian Institution National Museum of American History, Syracuse University and Volvo. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Archie Boston papers, 1963-2018 and undated 8.0 Linear Feet
Collection includes print materials, posters, sketches, greeting cards, correspondence, as well as audiovisual materials in multiple formats (DVDs, tape reels, and film reels) that document Boston's career in advertising and graphic design as well as his academic life at California State University-Long Beach. Companies represented include California Plum, Raisin and Apple Advisory Boards, FMC, Motorola, Pentel, Raytheon and Yamaha. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Collection consists of a scrapbook of 39 reproductions of a poster campaign for the bank. Some posters are identified by theme, such as "Peace" or "Today and Tomorrow". Posters are in Spanish and feature art deco images and the Catalan shield. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.