Autograph manuscript, signed. Describes results of a detailed examination of a patient's stomach and kidneys and prescribes a course of treatment.

2 autographed notes from unidentified French physician.

Copy writer and advertising executive for several agencies primarily in the Atlanta, Ga. area. The Adrienne Cohen Papers span the years 1963-2000 and include print advertisements, copy designs, direct marketing mailings and brochures, storyboards, audiotapes, 16mm and 35mm films of radio and television commercials that document Cohen's work as an advertising copy writer and creative executive. Companies represented include Marschalk, Young & Rubicam, and McCann-Erickson. Clients include Coca-Cola, Drackett, Eastern Airways, Gulf Oil, and Texize. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

The Adrienne Cohen Papers span the years 1963-2000 and include print advertisements, copy designs, direct marketing mailings and brochures, storyboards, audiotapes, 16mm and 35mm films of radio and television commercials that document Cohen's work as an advertising copy writer and creative executive. Companies represented include Marschalk, Young & Rubicam, and McCann-Erickson. Clients include Coca-Cola, Drackett, Eastern Airways, Gulf Oil, and Texize.

ANS. Announces his safe arrival and requests that a prescription which he had forgotten be sent.

Collection consists of newsletters and other publications produced by advertising agencies and other organizations. Many of the newsletters were intended for internal communications with agency staff and affiliates, although others were aimed at outside distributions. Agencies represented include BBDO, Ben & Jerry's, Dancer Fitzgerald Sample, Doyle Dane Bernbach, Dentsu, Ernest Dichter, Grey, Isidore and Paulson, Levi Strauss, Marsteller, Ogilvy & Mather, and Young Electric Sign. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection consists of newsletters and other publications produced by advertising agencies and other organizations. Many of the newsletters were intended for internal communications with agency staff and affiliates, although others were aimed at outside distributions. Agencies represented include BBDO, Ben & Jerry's, Dancer Fitzgerald Sample, Doyle Dane Bernbach, Dentsu, Ernest Dichter, Grey, Isidore and Paulson, Levi Strauss, Marsteller, Ogilvy & Mather, and Young Electric Sign.

Advertising clubs are trade organizations that connect people in the advertising, media, and marketing sectors to other professionals and resources. Collection consists of programs, letters, and a buying guide from different advertising clubs in the United States. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection consists of programs, letters, and a buying guide from different advertising clubs in the United States. Programs represent events including annual banquets, awards or competitions, and Maypole dances. Five event programs are from the Advertising Club of Baltimore, two of which feature the club's annual "Outstanding Radio and Television Personality" awards.

Advertising contests are a way for companies to engage with new and current customers while also promoting their products. Collection includes instructions, examples, and entry blanks from advertising contests. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection includes instructions, examples, and entry blanks from advertising contests. Products represented are National Oats and Dutch Pride Cigars.

The Advertising Council Records span the years from 1935 to 1999, and primarily consist of public service advertising campaigns developed by the Advertising Council. The campaigns are documented through council booklets, brochures, published articles, and sample advertisements which were distributed to Ad Council members and participating advertising agencies. Particular ad campaigns that are well represented include U.S. Savings Bonds and United Service Organizations (USO) during World War II; Religion in American Life; the Red Cross; the creation of Smokey the Bear and related fire prevention campaigns circa 1941 to 1951; and a campaign to explain the American Economic System, circa 1950 to 1957 (Cold War anti-communism). Various campaigns throughout the 1960s and 1970s are also represented to a lesser extent, including the War on Poverty, Equal Opportunity, and Child Abuse.

The collection is organized into two main series: General Files and Campaigns. The General Files Series contains Ad Council materials that are not specific to particular campaigns, such as annual reports, correspondence, and Ad Council promotional materials. The Campaigns Series, which comprises about two-thirds of the collection, contains pamphlets, brochures, posters, newspaper articles, and memos concerning the strategies of over 100 public service advertising campaigns. Large-format materials from both of these series have been relocated to the Oversize Materials.

Related collections in the David M. Rubenstein Rare Book & Manuscript Library include the J. Walter Thompson Co. Archives: Domestic Advertisements Collection, the War Effort Mobilization Campaigns Poster Collection, the Edgar Hatcher Papers, the Warwick Baker O'Neill Records, and the Outdoor Advertising Association of America (OAAA) Archives. The "official" archives of the Ad Council resides at the University of Illinois--Urbana/Champaign.

The Advertising Ephemera Collection is composed of single advertisements, product and trade catalogs, advertising pamphlets, and broadsides. The advertisements are primarily American and from the late 19th and early to mid 20th century.

The Advertising Ephemera Collection is composed of single advertisements, product and trade catalogs, advertising pamphlets, and broadsides. The advertisements are primarily American and from the late 19th and early to mid 20th century. The collection is divided into broad subject categories, based on the primary type of product or service being advertised, which are arranged in alphabetical order. Within each subject category material is divided based upon the form of the material; leaflets, letters, and sheets printed on both sides; trade cards (mechanical, metamorphic, see-thru, shape, fabric inserts, unusual feature, postcards and insert cards); booklets; special categories; and miscellaneous. A subseries of foreign advertising material consists predominately of travel related literature and is arrange alphabetically by country. The arrangement of oversize materials parallels the original arrangement.

The researcher should note that trade catalogs that are pamphlets may be found in several places in the Perkins Library: this collections; individually in the stacks as fully cataloged items; or as part of groups of old pamphlets for which the cataloging was by main entry only. Advertising broadsides may also be found in the Broadsides Collection and many collections of manuscripts also contain advertising materials.

Some useful reference sources for gathering further information on this type of material include:

Romaine, Lawrence B., "A Guide to American Trade Catalogs," 1944-1900 (New York, 1960).

Hammond, Dorothy, "Advertising Collectibles of Times Past," (Des Moines, Iowa, 1974).

Kaduck, John M., "Advertising Trade Cards," (Des Moines, Iowa, 1976).

McQuarry, Jim, "Collectors Guide to Advertising Cards," (Gas City, Indiana, 1975).

Additions to the collection have not been processed and therefore to do reflect the arrangement of the rest of the collection. Please refer to the detailed description below for more information about their content.

Photograph of a woman working on an advertising layout for Chevrolet. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.