Consists of 7-page annual letter from American Tobacco Company President George W. Hill to Stockholders. Letter summarizes success of Lucky Strike brand over the year and praises the value of advertising. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
The papers of Benjamin Newton Duke have been collected from various sources over time and span the years 1834 to 1969, although the bulk of the material dates from 1890 to 1929. The materials in the collection document the business, financial, philanthropic, and personal interests of Benjamin N. Duke and his family in Durham, NC and New York, NY, especially Duke's involvement in the tobacco, textile, banking, and hydroelectric industries and the Duke family's financial support of a variety of institutions, including educational institutions for African Americans and women, the Methodist Episcopal Church, South, and individual churches, orphanages, hospitals, and community organizations. Types of material in the collection include correspondence, financial statements and ledgers, bills and receipts, architectural blueprints and drawings, land plats, deeds, photographs, photograph albums, scrapbooks, and a diary.
Family members represented include Sarah P. Duke, Angier Buchanan Duke, Mary Duke Biddle, Washington Duke, James B. Duke, Brodie L. Duke, Lida Duke Angier, and Anthony J. Drexel Biddle, Jr. Other individuals represented include Julian S. Carr, William A. Erwin, John C. Kilgo, William P. Few, Daniel Lindsay Russell, James E. Shepard, and George W. Watts.
The Richard B. Arrington series and Alexander H. Sands, Jr. series document the personal and financial interests of Benjamin N. Duke's private secretaries in New York, NY.
Edward Featherston Small, 1884-1921 and undated 0.5 Linear Feet
Collection includes correspondence between Small and W. Duke, Sons and Co. representatives, as well as occasional letters from J.B. Duke. Also contained are drafts and excerpts of drafts prepared by Small discussing his service in the Confederate Army, his sales career for the W. Duke, Sons and Co. Tobacco firm, and other anecdotal autobiographical essays. Collection contains 1 portrait photograph of Small, and 2 photographs that appear to be of Small and his telescope and an accompanying image of an eclipse. All photographs are undated. There is also an undated draft of a Civil War memoir written by Small's wife, Julia Telfair Small.
Edward James Parrish papers, 1888-1926 and undated 9.2 Linear Feet — 31 boxes; 3 oversize folders; and 6 volumes — Approximately 1500 items
The Edward James Parrish Papers include business and personal correspondence (chiefly 1900-1921) of Parrish and of his wife, Rosa Bryan Parrish. There are also various bills, a notebook on tobacco trade in China and Japan (1894-1900), letter books (1900-1904), photographic collections, several postcard albums, and a scrapbook created by Lily Parrish.
The papers also include Rosa Parrish's reminiscences and impressions of her life in Japan, as well as her writings on the status of women. There are also materials relating to Kichibei Murai's family and to Murai Brothers Company in Japan, close partners and friends of the Parrish family.
Photographic formats include glass plate negatives, loose prints, photo postcards, and over 20 albums. Two of the photograph albums date from the late 19th century and were owned by Kichibei Murai; they contain photographs of his residences and of banks, mines, oil fields, farms and tobacco factories in which he had an interest. Also included are black-and-white late 19th and early 20th century loose albumen and early gelatin silver prints of family members.
The photograph albums document the Parrish family's travels in Japan, China, and Niagara Falls, and include personal snapshots taken at these locations as well as in their home of Durham, N.C.; there are also many commercial souvenir photographs from Japan. The latter take the form of large finely handtinted albumen prints of Japanese scenery, landscapes, cultural sites and temples, clothing, entertainment, and transportation, housed in high-quality souvenir photograph albums; many of these feature highly decorated lacquer inlay covers, elaborate bindings. Most include captions. The studio of Kusakabe Kimbei, a noted photographer, created many of the prints and albums, and the work of other notable studios have also been identified.
James Buchanan Duke papers, 1777-1999 and undated, bulk 1890s-1930s 33 Linear Feet — circa 24,000 Items
The papers of James Buchanan Duke have been collected from various sources over time and span the years 1777 to 1999, although the bulk of the material dates from the 1890s to the mid-1930s. The collection is divided into 7 series: Correspondence, Business Papers, Legal Papers, Financial Papers, Estate Papers, Miscellaneous, and Pictures. About one half of the collection documents the administration of the Estate of James B. Duke, Deceased, including legal proceedings stemming from claims made against the estate. The remainder of the collection deals largely with businesses and financial investments, mainly through the Business Papers, Financial Papers, and Estate Papers Series. To a lesser extent, aspects of Duke's philanthropy are documented through the Financial Papers, Correspondence, and Legal Papers, while personal topics are concentrated in the Picture Series, Miscellaneous Series, and Correspondence Series. Subject areas represented in the collection include: the tobacco and hydroelectric power industries; business and finance; philanthropy; genealogy on branches of the Duke family; inheritance; legal procedure; architecture and interior decoration; and, to a lesser degree, family life.
Since brother Benjamin Newton Duke participated in many of the same businesses and enterprises as James B. Duke, items of his business correspondence and documents related to his investments and domestic expenditures are also found throughout the collection.
John M. W. Hicks papers, 1919-1940 1.5 Linear Feet — 1,119 Items
The collection contains material concerning the American Tobacco Company and its affiliate, the British-American Tobacco Company; some papers of the R.J. Reynolds Company; and papers concerning the widespread philanthropies of Mr. Hicks as well as information concerning his personal investments.
Lois Stifel collection of tobacco ephemera, 1880-2019 and undated 12.0 Linear Feet
Collection includes print advertisements, accessories and merchandise catalogs, collector newsletters, direct mailings, cigarette and tobacco labels and packaging, point of sale displays, sheet music, memorabilia and collectibles, tobacco tins, smoking and smoking cessation paraphernalia, juvenile and adult literature, research reports and articles on smoking and health and other printed materials, along with audio and video cassettes and optical discs. Materials primarily relate to smoking, tobacco use and prevention in the United States but some international examples are also present. Materials also relate to the tobacco industry in North Carolina. Companies represented include Alfred Dunhill, American Cancer Society, American Legacy Foundation, American Lung Association, American Tobacco Company, Brown & Williamson, Liggett & Myers, National Cancer Institute, National Institutes of Health (NIH), Philip Morris, R.J. Reynolds, Tobacco Institute, U.S. Surgeon General and Zippo. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Paris Cleveland Gardner papers, 1834-1976 5.4 Linear Feet — 3,156 Items
The papers of Paris Cleveland Gardner span the years 1834 to 1976, though they fall chiefly in the period 1920 to 1951. They consist of correspondence, legal papers, case files, printed matter, and clippings.
Included are some papers relating to Gardner's personal life and affairs in Cleveland County, N.C., and in Oklahoma. Of particular interest is correspondence relating to local, state, and national Democratic Party politics and elections in North Carolina in the 1920s and 1930s. Correspondents of note in this group include Richard Fountain, O. Max Gardner, and Robert R. Reynolds. Also present are some case files relating to Gardner's private legal practice, including the 1917 case of Leroy Cowthen, a member of the International Workers of the World (I.W.W.) who was being harassed; the investigation of the Humphreys family claims to the title of a profitable oil field near Beaumont, Tex.; and a file on the Shelby (N.C.) Building and Loan Association. Also included in a file of miscellaneous material is some genealogical material on the Harman family.
By far the bulk of the papers are represented by the Federal Trade Commission files. As an attorney-examiner with the F.T.C. between 1941 and 1962, Gardner worked with cases involving alleged deceptive advertising practices in the print media and radio. The individual files contain factual summaries of evidence in each case as well as occasional recommendations for action.
While the files here probably do not represent a complete record of Gardner's work with the F.T.C., they do provide ample illustration of the methods and practices of the government as it attempted to regulate false and misleading advertising.
Most of the cases represented in these files went through the office of Gardner's superior, D. B. Gatling, who was Chief of the Division of Radio and Periodical Advertising. The F.T.C. files in the so-called "Packets" and Alphabetical Files contain documentation regarding routine complaints about mostly small proprietary companies, though there are exceptions - most notably, the series of files on the American Tobacco Company, relating principally to misuse and distortions of testimonials from tobacco buyers and smokers in advertising. For the most part, the cases in these files rarely went beyond the preliminary stages of investigation. The "Secondary Review Files" are generally more substantive, representing cases on which some sort of action was taken. Also included are some of Gardner's personnel files from the F.T.C. While the reason for their inclusion with the case files is not altogether clear, the original order and contents of these files has been maintained nevertheless.
Collection includes audiovisual materials in multiple formats (audio and video cassettes, optical discs), clippings of articles and advertisements, pamphlets and other printed material, artifacts and ephemera (including apparel, cups, luggage, playing cards, promotional gifts and samples of tobacco packaging and candy cigarettes), photographs and slides, research reports, corporate documents, depositions and transcripts of court case testimony and other litigation-related materials. Topics include tobacco advertising and deceptive advertising practices; package labeling and health claims; cigarette marketing; manipulation of tar and nicotine levels; "light" and menthol cigarettes; lung cancer and other smoking-related health issues; smoking cessation and anti-smoking initiatives in the United States, Canada and internationally; tobacco industry manufacturing and marketing practices; smoking initiation and teenage and young adult smoking; and marketing of tobacco products to women and minorities. Companies represented include American Tobacco, British American Tobacco, Brown & Williamson, Imperial Tobacco, Liggett & Myers, Lorillard, Philip Morris (later Altria), R.J. Reynolds/RJR Nabisco and the Tobacco Institute. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Sheldon B. Sosna papers, 1922-2005 and undated bulk 1948-1991 8.6 Linear Feet — 2600 Items
The Sheldon B. Sosna Papers span the years 1922 to 2001, with the bulk of the material dating from 1948 to 1991. The collection documents Sosna's long career as an advertising executive and consultant, and contains materials from a wide variety of formats, including correspondence, writings, printed material, advertisement proofs and clippings, sketches, scrapbooks, slides, negatives, and film. The collection primarily provides a record of advertising campaigns Sosna developed as a copy supervisor, creative director, and advertising executive at Gershuny Associates, Leo Burnett, Grant Advertising, Doherty Clifford Steers & Shenfield, Sullivan Stauffer Colwell & Bayles, Norman Craig & Kummel, and J.M. Mathes, from 1948 to 1973; the collection has limited material relating to the specific agencies for which he worked. In addition, the collection documents Sosna's later writings, lectures, and seminars as an independent consultant in retail and supermarket advertising from the 1970s through 2001, including a complete run of the Supermarket Advertising Newsletter (1981-2000) and a copy of his book Dodge #9: How to Never Make a Mistake: Achieving Success in a World That Is Always Looking for Someone to Blame (2001). Major advertising campaigns represented in the collection include: American Tobacco Company (Bull Durham and Silva Thins cigarettes); Bristol-Myers Company; Bulova Corporation; Dr Pepper Co.; Food Fair/Pantry Pride; Hoover Company; Ladies' Home Journal; Martex; Pabst Brewing Company; Procter & Gamble; Pure Oil Company; and Joseph Schlitz Brewing Co. The collection also documents Sosna's role as supervisor of the Peace Corps advertising campaign in its first two years, from 1961 to 1963. Peace Corps materials include print advertisements; "Volunteer Radio Kits" distributed to broadcasters; one promotional film originally aired on American television; and a letter from Robert Sargent Shriver, Jr., first director of the Peace Corps. The collection is organized into six series: Correspondence, Writings and Speeches, Printed Materials, Advertisements, Scrapbooks, and Visual Materials.
The Correspondence Series includes limited business correspondence, advertising strategy memoranda, and mailings and solicitations specifically related to Sosna's supermarket consulting. The Writings and Speeches Series includes scripts of lectures and seminars Sosna delivered on retail and supermarket advertising throughout the United States from 1983 to 1994, limited market and client reports, and an account of his work with President Kennedy and Robert Sargent Shriver, Jr. on an early promotional film for the Peace Corps. The Printed Materials Series includes Sosna's professional writings on advertising (including an installment of "Sosna on Advertising," a long-standing column featured in Grocery Marketing Magazine); a copy of his 2001 book Dodge #9: How to Never Make a Mistake; client materials (letterhead, brochures, mailings, including Peace Corps promotional materials); conference programs; and magazines. Most notably, the series includes a complete set of the Supermarket Advertising Newsletter, a monthly serial which Sosna wrote, edited, and published from January 1981 through December 2000. The Advertisements Series includes original page proofs, newspaper and magazine clippings, and concept sketches for client advertisements, with an emphasis on consumer/home products, cigarette, beer, and apparel industries. The Scrapbooks Series includes six scrapbooks of advertisement clippings, original page proofs, client brochures, and catalog mailings, primarily documenting clients in women's apparel and consumer/home products. The Visual Materials Series includes over 700 seminar slides originally used in Sosna's presentations on supermarket advertising, a set of color negatives documenting the "Pabst Red Beer" advertising campaign, and the only existing copy of a promotional film for the Peace Corps which Sosna wrote, produced, and edited. Large-format materials (clippings, proofs, sketches) have been removed from their original series location and relocated to Oversize Materials locations.
Other materials related to this collection may be found in the J. Walter Thompson Company Archives: Competitive Advertisements Collection and the J. Walter Thompson Company Archives: Corporation Vertical Files. For materials specifically relating to the agencies Norman, Craig & Kummel and the Leo Burnett Company, consult the Robert S. Smith Papers and the Kensinger Jones Papers, respectively. For materials relevant to American Tobacco Company advertising, see the James Buchanan Duke Papers, the Benjamin Newton Duke Papers, and the John M. W. Hicks Papers. For materials on beer advertising for the Pabst Brewing Company and Schlitz Brewing Company, see the Howard Scott Papers. Materials relevant to Procter & Gamble Company advertising may be found in the D'Arcy Masius Benton & Bowles Advertisements, the D'Arcy Masius Benton & Bowles Archives, and the Wells Rich Greene, Inc. Records. Additionally, materials relating to Peace Corps advertising may be found in the David B. McCall Papers.