Advertising Council records, 1935-2013

Using These Materials Teaser

Using These Materials Links:

Using These Materials

Restrictions:
Collection is restricted. Access note. Collection contains fragile audiovisual formats that may need to be reformatted before use. Contact Research Services for access.
More about accessing and using these materials...

Summary

Creator:
Advertising Council and John W. Hartman Center for Sales, Advertising & Marketing History
Abstract:
The Advertising Council is a nonprofit organization, founded in 1942 and based in New York, N.Y., that produces and distributes public service messages and advertising. Collection includes annual reports; newsletters; correspondence; status reports; scripts; audiovisual materials; press releases and other materials relating to the administrative operations of the Advertising Council and its involvement in public service advertising campaigns. Campaigns include U.S. Savings Bonds, United Service Organizations (USO), food policies and other wartime activities; American Economic System and other Cold War-era programs; American Red Cross; child abuse and child nutrition and fitness promotions; equal opportunity; fair housing; Religion in American Life; Smokey Bear and other fire prevention campaigns; and the war on poverty. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
21 Linear Feet
Language:
English.
Collection ID:
RL.00013

Background

Scope and content:

Collection includes annual reports; newsletters; correspondence; status reports; scripts; audiovisual materials; press releases and other materials relating to the administrative operations of the Advertising Council and its involvement in public service advertising campaigns. Campaigns include U.S. Savings Bonds, United Service Organizations (USO), food policies and other wartime activities; American Economic System and other Cold War-era programs; American Red Cross; child abuse and child nutrition and fitness promotions; equal opportunity; fair housing; Religion in American Life; Smokey Bear and other fire prevention campaigns; and the war on poverty.

Biographical / historical:

The Advertising Council is a nonprofit organization, founded in 1942 and based in New York, N.Y., that produces and distributes public service messages and advertising.

The Advertising Council was founded in 1942 in New York. The following year it renamed as the War Advertising Council to promote a range of war-related social activities and programs. In 1946 the organization reverted to its original Advertising Council name and continued its work on a variety of public service programs, generally pairing with advertising agencies which worked on a pro bono basis.

Acquisition information:
The Advertising Council Records were received by the David M. Rubenstein Rare Book Manuscript Library as transfers from the University of Illinois at Urbanna-Champaign and the Campbell-Ewald advertising agency 1998-2023.
Processing information:

Processed by: Richard Collier, Isis Dallis, Adam Decher, Don Sechler, September 2003;

Encoded by Richard Collier.

Additions processed March 2024 by Richard Collier.

Processing of this collection was supported in part by gifts from the John and Kelly Hartman Foundation.

Accessions described in this collection: 1997-0201, 1998-0556, 1999-0181, 2005-0079, 2009-0159, 2023-0069.

Rules or conventions:
Describing Archives: A Content Standard

Contents

Using These Materials

Using These Materials Links:

Using These Materials

Restrictions:

Collection is restricted. Access note. Collection contains fragile audiovisual formats that may need to be reformatted before use. Contact Research Services for access.

Terms of access:

The Copyright Interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

Before you visit:
Please consult our up-to-date information for visitors page, as our services and guidelines periodically change.
Preferred citation:

[Identification of item], Advertising Council records, David M. Rubenstein Rare Book & Manuscript Library, Duke University

Permalink:
https://idn.duke.edu/ark:/87924/m1z593