Advertising clubs collection, 1904-1983

Using These Materials Teaser

Using These Materials Links:

Using These Materials

Restrictions:
Collection is open for research.
More about accessing and using these materials...

Summary

Abstract:
Advertising clubs are trade organizations that connect people in the advertising, media, and marketing sectors to other professionals and resources. Collection consists of event programs, letters, buying guides, periodicals, and member lists from different advertising clubs in the United States. Materials in the collection document contemporary advertising resources and practices, as well as club membership and activities. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
1.25 Linear Feet (2 boxes)
Language:
Materials in English.
Collection ID:
RL.12045

Background

Scope and content:

Collection consists of event programs, letters, buying guides, periodicals, and member lists from different advertising clubs in the United States. Materials in the collection document contemporary advertising resources and practices, as well as club membership and activities. Five event programs are from the Advertising Club of Baltimore, two of which feature the club's annual "Outstanding Radio and Television Personality" awards. Other clubs that feature prominently in the collection are the Cleveland Advertising Club, with three volumes of their Torchlight roster and guide, and the Milwaukee Advertising Club, with four 1946 issues of their publication The Torch .

Biographical / historical:

Advertising clubs are trade organizations that connect people in the advertising, media, and marketing sectors to other professionals and resources. Ad clubs in the United States began forming in the late 1800s and early 1900s, often organized by newspaper owners or advertisers.

Acquisition information:
The Advertising Clubs Collection was received by the David M. Rubenstein Rare Book Manuscript Library as purchases from Ebay.com, ABE Books, and Zubal Books in 2022 and 2024.
Processing information:

Processed by Leah Tams, October 2022.

Accession 2024-0028 added by Leah Tams, June 2024.

Accessions described in this collection guide: 2022-0063, 2024-0028.

Arrangement:

Material is arranged alphabetically by city name.

Rules or conventions:
Describing Archives: A Content Standard

Contents

Using These Materials

Using These Materials Links:

Using These Materials

Restrictions:

Collection is open for research.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the Rubenstein Library's Citations, Permissions, and Copyright guide.

Before you visit:
Please consult our up-to-date information for visitors page, as our services and guidelines periodically change.
Preferred citation:

[Identification of item], Advertising Clubs Collection, David M. Rubenstein Rare Book & Manuscript Library, Duke University.

Permalink:
https://idn.duke.edu/ark:/87924/m1tt81