American Tobacco Company. Letter to Stockholders, Subject: Advertising, 1940 February 1
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Summary
- Creator:
- American Tobacco Company and John W. Hartman Center for Sales, Advertising & Marketing History
- Abstract:
- Tobacco and cigarette manufacturing firm headquartered in New York, N.Y. Consists of 7-page annual letter from American Tobacco Company President George W. Hill to Stockholders. Letter summarizes success of Lucky Strike brand over the year and praises the value of advertising. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
- Extent:
- 0.1 Linear Feet
- Language:
- Materials in English
- Collection ID:
- RL.11580
Background
- Scope and content:
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Consists of 7-page annual letter from American Tobacco Company President George W. Hill to Stockholders. Letter summarizes success of Lucky Strike brand over the year and praises the value of advertising. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
- Biographical / historical:
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Tobacco and cigarette manufacturing firm headquartered in New York, N.Y. Founded 1890 through the combination of several firms; split up after antitrust litigation 1907; renamed American Brands 1969; Tobacco interests acquired by Brown & Williamson 1994; merged with R.J. Reynolds 2004.
George W. Hill born 1884, Philadelphia; attended Williams College; Brand manager for Lucky Strike 1916; President, American Tobacco Co. 1925; died 1946, Quebec.
- Acquisition information:
- The American Tobacco Company. Letter to Stockholders, Subject: Advertising was received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 2015.
- Processing information:
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Processed by Richard Collier, Jan. 2018
- Rules or conventions:
- Describing Archives: A Content Standard
Subjects
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Collection is open for research.
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The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.
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- Preferred citation:
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[Identification of item], American Tobacco Company. Letter to Stockholders, Subject: Advertising, David M. Rubenstein Rare Book & Manuscript Library, Duke University.
- Permalink:
- https://idn.duke.edu/ark:/87924/m1t59v