Archie Boston papers, 1963-2018 and undated

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Summary

Creator:
Boston, Archie, 1943- and John W. Hartman Center for Sales, Advertising & Marketing History
Abstract:
African-American graphic artist, professor and advertising executive based primarily in California; principal in the firm Archie Boston Graphic Design. Collection includes print materials, posters, sketches, greeting cards, correspondence, as well as audiovisual materials in multiple formats (DVDs, tape reels, and film reels) that document Boston's career in advertising and graphic design as well as his academic life at California State University-Long Beach. Companies represented include California Plum, Raisin and Apple Advisory Boards, FMC, Motorola, Pentel, Raytheon and Yamaha. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
8.0 Linear Feet
Language:
Materials in English
Collection ID:
RL.11673

Background

Scope and content:

Collection includes print materials, posters, sketches, greeting cards, correspondence, as well as audiovisual materials in multiple formats (DVDs, tape reels, and film reels) that document Boston's career in advertising and graphic design as well as his academic life at California State University-Long Beach. Companies represented include California Plum, Raisin and Apple Advisory Boards, FMC, Motorola, Pentel, Raytheon and Yamaha. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Biographical / historical:

African-American graphic artist, professor and advertising executive based primarily in California; principal in the firm Archie Boston Graphic Design. Born 1943, in Clewiston, Florida and grew up in St. Petersburg, Florida. After graduating from Chouinard Art Institute in Los Angeles with a BFA in Advertising Design, Boston and his brother Brad Boston, formed their own ad and design agency Boston & Boston Design in 1967. In 1969, Boston started working for the ad agency Botsford Ketchum. During his eight years with Botsford Ketchum, Boston worked with clients such as Pentel, Motorola, and Yamaha. Simultaneously he started Archie Boston Graphic Design, an advertising and design agency. In 1977, Boston received his Master's Degree in Liberal Arts from the University of Southern California and was hired as a lecturer in the Department of Art at California State University Long Beach (CSULB) where he was a member of the Design department which included the Visual Communication Design Program. He chaired the graphic design program for 12 of his 32 years before retiring in 2009. He was the first African-American elected president of the Los Angeles Art Directors Club, where he served two terms. Boston published two memoirs -- Fly in the Buttermilk: Memoirs of an African American in Advertising Design & Design Education (2001) and Lil' Colored Rascals in the Sunshine City (2009). He has also produced two historical documentaries, 20 Outstanding Los Angeles Designers and The Black Pioneers of the Sunshine City.

Acquisition information:
The Archie Boston Papers were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 2018.
Processing information:

Processed by Kasia Stempniak, October 2018

Accessions described in this collection guide: 2018-0081

Arrangement:

Organized into the following series: General Files; Creative Work; and Audiovisual Materials.

Rules or conventions:
Describing Archives: A Content Standard

Subjects

Click on terms below to find related finding aids on this site. For other related materials in the Duke University Libraries, search for these terms in the Catalog.

Subjects:
Advertising
Advertising -- Design
Advertising agencies -- United States -- History
Graphic artists -- United States
Advertising executives -- United States
Format:
Graphic design
Names:
John W. Hartman Center for Sales, Advertising & Marketing History
Archie Boston Graphic Design

Contents

Using These Materials

Using These Materials Links:

Using These Materials


Restrictions:

Collection is open for research. However, original audiovisual materials are closed until use copies can be produced.

Researchers must register and agree to copyright and privacy laws before using this collection.

All or portions of this collection may be housed off-site in Duke University's Library Service Center. There may be a 48-hour delay in obtaining these materials.

Please contact Research Services staff before visiting the Library to use this collection.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], Archie Boston papers, David M. Rubenstein Rare Book & Manuscript Library, Duke University.