European cheese label collection, 1930s-1950s

Navigate the Collection

Using These Materials Teaser

Using These Materials Links:

Using These Materials


Restrictions:
Collection is open for research.
More about accessing and using these materials...

Summary

Abstract:
Collection consists of approximately 400 labels taken from packages of cheese and cheese spreads. Brands represented include Aplin & Barrett, Bel, Cow & Gate, Kraft, Libby, Plumrose, St. Ivel (Unigate, later Uniq), Swift, Surrey, Tolko, Tollose and Wilts. Cheeses originated from a variety of European countries including Denmark, Finland, France, Great Britain, Ireland, Norway and Sweden. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
1.0 Linear Foot
Language:
Materials in English, Danish, Finnish, French, Norwegian, Swedish
Collection ID:
RL.11765

Background

Scope and content:

Collection consists of approximately 400 labels taken from packages of cheese and cheese spreads. Brands represented include Aplin & Barrett, Bel, Cow & Gate, Kraft, Libby, Plumrose, St. Ivel (Unigate, later Uniq), Swift, Surrey, Tolko, Tollose and Wilts. Cheeses originated from a variety of European countries including Denmark, Finland, France, Great Britain, Ireland, Norway and Sweden. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Acquisition information:
The European cheese label collection were received by the David M. Rubenstein Rare Book Manuscript Library as a purchase in 2019.
Processing information:

Processed by Richard Collier, Aug. 2019;

Accessions described in this collection guide: 2019-0094

Rules or conventions:
Describing Archives: A Content Standard

Subjects

Click on terms below to find related finding aids on this site. For other related materials in the Duke University Libraries, search for these terms in the Catalog.

Subjects:
Advertising
Advertising -- History
Dairy products -- Marketing
Format:
Labels (identifying artifacts)
Packaging
Names:
John W. Hartman Center for Sales, Advertising & Marketing History
Swift & Company
Kraft Foods Company

Contents

Using These Materials

Using These Materials Links:

Using These Materials


Restrictions:

Collection is open for research.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

Before you visit:
Please consult our up-to-date information for visitors page, as our services and guidelines periodically change.
Preferred citation:

[Identification of item], European cheese label collection, David M. Rubenstein Rare Book & Manuscript Library, Duke University.