Wright H. Everett papers, 1853-1998 and undated

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Summary

Creator:
Everett, Wright
Abstract:
Wright H. Bill Everett (1925-2010) was a media space salesman for several major magazines, and the founder of his own businesses, Flix and the W.H. Everett Co., that specialized in a variety of print materials combining humorous captions with still images from silent movies. The Wright H. Everett Papers span the years 1853-1998 and include correspondence, photographs and negatives, 8mm and 16mm films and audiotapes, print advertisements, layouts, presentations, research reports, pamphlets and brochures that document Everett's career selling advertising space in national magazines as well as his own businesses, Flix and the W.H. Everett Co. Magazines represented in the collection include Advertising Age, American Home, Flying, Progressive Grocer, Reader's Digest, Reminisce, Suburbia Today, Time, Western Advertising and Woman's Home Companion. Other companies represented include American Greeting Cards, Hunter Snead, Lennen-Newell, Maclean Hunter Media and Remington Advertising. There are also files relating to Everett's book How Were Things At The Office? Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
27 Linear Feet
11,000 Items
Language:
Material in English
Research Center:
John W. Hartman Center for Sales, Advertising & Marketing History
Collection ID:
RL.00376

Background

Scope and content:

The Wright H. Everett Papers span the years 1853-1998 and include correspondence, photographs and negatives, 8mm and 16mm films and audio tapes, print advertisements, layouts, presentations, research reports, pamphlets and brochures that document Everett's career selling advertising space in national magazines as well as his own businesses, Flix and the W.H. Everett Co. Magazines represented in the collection include Advertising Age, American Home, Flying, Progressive Grocer, Reader's Digest, Reminisce, Suburbia Today, Time, Western Advertising and Woman's Home Companion. Other companies represented include American Greeting Cards, Hunter Snead, Lennen-Newell, MacLean Hunter Media and Remington Advertising. There are also files relating to Everett's book How Were Things At The Office?

Biographical / historical:
Chronology List
Date Event
1925 Aug. 23
Born,
1939-1942
Attended Hackley School, Tarrytown, N.Y.
1943
Attended Staunton Military Academy, Staunton, Va.
1943-1946, 1950
Military service, U.S. Army Air Force
1944
Aviation Cadet, U.S. Army Air Force
1946-1948
Student, Journalism major, Kent State University, Kent, Oh.
1948-1950
Merchandising, Young & Rubicam
1950-1951
Advertising Promotion Manager, Sports Afield magazine
1950-1956
Advertising Sales, Woman's Home Companion magazine
1952-1953
Free-lance artist and writer, Flying magazine
1953
Advertising assistant, Hunting & Fishing magazine
1956
Advertising assistant, General Outdoor Advertising
1956-1960
Advertising Sales, American Home magazine
1959
Publication of How Were Things at the Office?
1960-1963
Self-employed, W.H. Everett Co.
1961
Produced humorous image series, So You're in the Ad Game?, Marketing magazine
1962-1970
Produced humorous image series, What They're (Really) Saying, Advertising Age
1963-1965
Advertising Sales Development, Time magazine
1965-circa 1985
Advertising Sales, Progressive Grocer magazine
2010 Aug. 30
Died, Ridgefield, Conn.
Acquisition information:
The Wright H. Everett Papers were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 2011.
Processing information:

Processed by Richard Collier, May 2011

Encoded by Richard Collier, May 2011

Accession 2011-0038 is described in this finding aid.

Arrangement:

Collection is arranged into four Series: Personal Files; Business Files; Oversize Materials; and Audiovisual Materials.

Rules or conventions:
Describing Archives: A Content Standard

Contents

Using These Materials

Using These Materials Links:

Using These Materials

Restrictions:

Collection is open for research.

Researchers must register and agree to copyright and privacy laws before using this collection.

In addition, original audiovisual materials are closed to patron use. Research Services staff need to produce use copies before contents can be accessed.

All or portions of this collection may be housed off-site in Duke University's Library Service Center. The library may require up to 48 hours to retrieve these materials for research use.

Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], Wright H. Everett Papers, David M. Rubenstein Rare Book & Manuscript Library, Duke University

Permalink:
https://idn.duke.edu/ark:/87924/m1w324