Macy's Subseries, 1927-1970 and undated

Scope and content:

Materials in this subseries document Fishback's advertising work for R.H. Macy and Co. (Macy's), where she was employed as a copywriter from 1927-1942. Materials represent her work as a divisional copywriter as well as her institutional work. Institutional advertisements often contain the Macy's slogans "It's smart to be thrifty" and "No one is in debt to Macy's." Advertisements and advertisement copy are included, as well as administrative files such as correspondence, company publications, and awards.

Arrangement:

Arranged alphabetically by folder title.

Contents

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Collection restrictions:

Collection is open for research.

Use & permissions:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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