James H. Fraser papers, 1898-1999 and undated

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Summary

Creator:
Fraser, James H. (James Howard), 1934-2013
Abstract:
James Howard Fraser was a librarian, archivist, scholar and author; Director of the Florham-Madison Library at Fairleigh Dickinson University in New Jersey. The James Fraser papers include photographs and slides, articles, correspondence, brochures and pamphlets, magazines, clippings, reprints and other printed material primarily relating to outdoor advertising and graphic art. Subjects covered include activities in support of war efforts (World War I and World War II), anti-billboard and -advertising controversies, outdoor advertising industry promotion, and discussions of advertising as art. Institutions represented include the Advertising Council (and its precursor, War Advertising Council), General Outdoor, Foster & Kleiser, O.J. Gude, Outdoor Advertising Association of America, Poster Advertising Association and Thos. Cusack Co. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
7.0 Linear Feet
Language:
Materials in English and Swedish.
Collection ID:
RL.11790

Background

Scope and content:

The James Fraser papers include photographs and slides, articles, correspondence, brochures and pamphlets, magazines, clippings, reprints and other printed material primarily relating to outdoor advertising and graphic art. Subjects covered include activities in support of war efforts (World War I and World War II), anti-billboard and -advertising controversies, outdoor advertising industry promotion, and discussions of advertising as art. Institutions represented include the Advertising Council (and its precursor, War Advertising Council), General Outdoor, Foster & Kleiser, O.J. Gude, Outdoor Advertising Association of America, Poster Advertising Association and Thos. Cusack Co. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Biographical / historical:

James Howard Fraser was a librarian, archivist, scholar and author; Director of the Florham-Madison Library at Fairleigh Dickinson University in New Jersey. Fraser was born in 1934. He received a Doctorate in Library Science from Columbia University (1972) and worked at Fairleigh Dickinsin University from 1970 until his retirement in 2001. Fraser was a specialist in children's literature (editor of the scholarly journal Phaedrus); graphic arts and outdoor advertising (published The American Billboard: 100 Years in 1990). Fraser served as archivist for the Outdoor Advertising Association of America (OAAA) Archives at Fairleigh Dickinson until it was transferred to Duke University beginning in 1996. Fraser died in 2013.

Acquisition information:
The James H. Fraser papers were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 2015.
Processing information:

Processed by Neil Rogers and Richard Collier, Dec. 2019;

Accessions described in this collection guide: 2015-0119

Arrangement:

Organized into the following series: General Files; Printed and Published Materials; Photographs, Slides and Graphic Designs

Rules or conventions:
Describing Archives: A Content Standard

Contents

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Restrictions:

Collection is open for research.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], James H. Fraser Papers, David M. Rubenstein Rare Book & Manuscript Library, Duke University.