J. Walter Thompson Company. Corporate Anniversaries, 1945-2015 and undated

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Restrictions:
Collection is open for research. However, original audiovisual materials are closed until use copies can be produced. Researchers must register and agree to copyright and privacy laws before using...
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Summary

Creator:
J. Walter Thompson Company and John W. Hartman Center for Sales, Advertising & Marketing History
Abstract:
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. Collection contains clippings, correspondence, published commemorations, videotapes, memorabilia and other materials produced or collected relating to key JWT anniversaries. Includes materials relating to anniversaries of the JWT London Office and also JWT's client relationship with Unilever. Acquired as part of the John W. Hartman Center for Sales, Advertising and Marketing History.
Extent:
5.0 Linear Feet
Language:
Materials in English
Collection ID:
RL.11170

Background

Scope and content:

Contains clippings, correspondence, published commemorations, videotapes, memorabilia and other materials produced or collected relating to key JWT anniversaries. Includes materials relating to anniversaries of the JWT London Office and also JWT's client relationship with Unilever. Acquired as part of the John W. Hartman Center for Sales, Advertising and Marketing History.

Acquisition information:
The J. Walter Thompson Company. Corporate Anniversaries were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 1987-2015. Collection was assembled initially by JWT Archives staff and later Hartman Center staff from materials originally present in other JWT collections in order to facilitate routine reference inquiries.
Processing information:

Processed by Richard Collier, July 2016

Arrangement:

Arranged chronologically.

Rules or conventions:
Describing Archives: A Content Standard

Subjects

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Subjects:
Advertising agencies
Advertising agencies -- United States
Advertising agencies -- United States -- History
Names:
John W. Hartman Center for Sales, Advertising & Marketing History

Contents

Using These Materials

Using These Materials Links:

Using These Materials

Restrictions:

Collection is open for research.

However, original audiovisual materials are closed until use copies can be produced. Researchers must register and agree to copyright and privacy laws before using this collection.

All or portions of this collection may be housed off-site in Duke University's Library Service Center. The library may require up to 48 hours to retrieve these materials for research use.

Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], J. Walter Thompson Company. Corporate Anniversaries, David M. Rubenstein Rare Book & Manuscript Library, Duke University.

Permalink:
https://idn.duke.edu/ark:/87924/m19s5w