J. Walter Thompson Company. Artifacts and Memorabilia collection, 1888-2004 and undated

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Summary

Creator:
J. Walter Thompson Company
Abstract:
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. Artifacts and Memorabilia span the years 1888 through 2004, and represent a continuation of Record Group 7 of the J. Walter Thompson Company (JWT) Archives. It is an artificial collection, the items drawn together from numerous accessions and gathered in one group because of their physical natures and purposes, rather than their Provenance. A significant portion of the objects came from the Epcot Worldwide Manager's Meeting, held in May 1984, at which offices displayed objects they used for New Business promotions, personnel recognitions, and other purposes.
Extent:
39 Linear Feet
400 Items
Language:
Material in English, Spanish, German
Collection ID:
RL.00662

Background

Scope and content:

Artifacts and Memorabilia span the years 1888 through 2004, and represent a continuation of Record Group 7 of the J. Walter Thompson Company (JWT) Archives. It is an artificial collection, the items drawn together from numerous accessions and gathered in one group because of their physical natures and purposes, rather than their Provenance. A significant portion of the objects came from the Epcot Worldwide Manager's Meeting, held in May 1984, at which offices displayed objects they used for New Business promotions, personnel recognitions, and other purposes.

Physical storage requirements have necessitated that like items are housed together. Items in the collection have been arranged according to object type. There are 21 object types represented: Awards and Medals; Baseballs; Books; Calendars and Stamps; Christmas Gifts and Ornaments; Coffee Cups and Mugs; Corporate Documents (display items); Desk Objects; Games, Toys, and Equipment; Gifts and Vanity Items; Hats; Invitations and Programs; Logo Stationery Supplies; Plaques; Sculpture and Statues; Sweatshirts and Jackets; Ties and Scarves; Tote Bags; Travel Items; T-Shirts; and Young Tigers Program Memorabilia. In addition, a few items resisted classification, and are grouped as Miscellaneous Items.

Acquisition information:

The J. Walter Thompson Company. Artifacts and Memorabilia Collection were received by the David M. Rubenstein Rare Book Manuscript Library as a transfer in 1989, with additions in subsequent years.

Artifacts and Memorabilia comprise an artificial collection. The items were drawn together from numerous accessions and gathered in one group because of their physical nature rather than their Provenance.

Processing information:

Processed by Richard Collier, August 2008

Encoded by Richard Collier, October 2008

Material from numerous Accessions were merged into one collection, described in this finding aid.

Physical location:
For current information on the location of these materials, please consult the Library's online catalog.
Rules or conventions:
Describing Archives: A Content Standard

Subjects

Click on terms below to find related finding aids on this site. For other related materials in the Duke University Libraries, search for these terms in the Catalog.

Subjects:
Advertising agencies -- United States -- History
Format:
Memorabilia
Artifacts
Names:
J. Walter Thompson Company
John W. Hartman Center for Sales, Advertising & Marketing History

Contents

Using These Materials

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Using These Materials


Restrictions:

Collection is open for research.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], J. Walter Thompson Company. Artifacts and Memorabilia Collection, David M. Rubenstein Rare Book & Manuscript Library, Duke University