J. Walter Thompson Company. Brouillard Communications print advertisements, 1991-2005

Using These Materials Teaser

Using These Materials Links:

Using These Materials

Restrictions:
Collection is open for research. Researchers must register and agree to copyright and privacy laws before using this collection. All or portions of this collection may be housed off-site in Duke...
More about accessing and using these materials...

Summary

Creator:
John W. Hartman Center for Sales, Advertising & Marketing History and J. Walter Thompson Company
Abstract:
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. Brouillard Communications, a division of JWT, was established in 1973 and specialized in business-to-business advertising and corporate communications. Brouillard closed in 2009. Collection spans the years 1995-2005 and contains primarily proofs of print advertising campaigns, along with some tear sheets and printouts of PDF files. Some brochures, printed materials and direct mailing items are also present in the collection. Companies represented include American Gas Association, American Physical Therapy Association, Barclays, Bell Atlantic, CITCO, Dassault, Dow Jones, Johns Manville, Maserati, Morgan Stanley and United Technologies. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
6 Linear Feet
Language:
Materials in English, Spanish, French, German, Greek, Russian and Chinese
Collection ID:
RL.10999

Background

Scope and content:

Collection spans the years 1995-2005 and contains primarily proofs of print advertising campaigns, along with some tear sheets and printouts of PDF files. Some brochures, printed materials and direct mailing items are also present in the collection. Companies represented include American Gas Association, American Physical Therapy Association, Barclays, Bell Atlantic, CITCO, Dassault, Dow Jones, Johns Manville, Maserati, Morgan Stanley and United Technologies. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Acquisition information:
The J. Walter Thompson Company. Brouillard Communications. Print Advertisements were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 2004-2006
Processing information:

Processed by: Richard Collier, December 2014

Accessions described in this finding aid: 2004-0072, 2006-0042

Arrangement:

Arranged alphabetically.

Rules or conventions:
Describing Archives: A Content Standard

Contents

Using These Materials

Using These Materials Links:

Using These Materials

Restrictions:

Collection is open for research.

Researchers must register and agree to copyright and privacy laws before using this collection.

All or portions of this collection may be housed off-site in Duke University's Library Service Center. The library may require up to 48-hours to retrieve these materials for research use.

Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

Before you visit:
Please consult our up-to-date information for visitors page, as our services and guidelines periodically change.
Preferred citation:

[Identification of item], J. Walter Thompson Company. Brouillard Communications Print Advertisements, David M. Rubenstein Rare Book & Manuscript Library, Duke University.