General Office Files, 1974-1986

Extent:
5 boxes
Scope and content:

Contains information regarding companies proposed for acquisition by JWT; details from the acquisition of Winona Research; research and presentations regarding the state of advertising in China; strategic planning information for JWT Group and its subsidiaries; as well as some information about mega mergers and so called mega agencies. Materials include correspondence, notes, reports, news clippings, presentation slides, logos, contracts, financial documents, revenue projections, and promotional brochures.

Contents

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Collection restrictions:

Collection is open for research.

Use & permissions:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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