J. Walter Thompson Company. Derek Norman papers, 1965-1993 and undated

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Summary

Creator:
J. Walter Thompson Company, John W. Hartman Center for Sales, Advertising & Marketing History, and Norman, Derek
Abstract:
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. It is headquartered in New York. Derek Norman was an advertising executive who worked at the JWT London and Chicago offices and later at Leo Burnett agency in Chicago, Ill. Collection includes print advertisements, advertising designs and layouts, storyboards, audio and video cassettes and films of radio and television commercials and other printed materials. British and American companies represented include Chicago Tribune, Commonwealth Edison, John White Footwear, Kellogg, Kodak, Kraft, Lemco stock tablets, Northern Telecom (Nortel) and Oscar Mayer. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
6.0 Linear Feet
Language:
Materials in English
Collection ID:
RL.11608

Background

Scope and content:

Collection includes print advertisements, advertising designs and layouts, storyboards, audio and video cassettes and films of radio and television commercials and other printed materials. British and American companies represented include Chicago Tribune, Commonwealth Edison, John White Footwear, Kellogg, Kodak, Kraft, Lemco stock tablets, Northern Telecom (Nortel) and Oscar Mayer. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Biographical / historical:

Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. It is headquartered in New York. Derek Norman was an advertising executive who worked at the JWT London and Chicago offices and later at Leo Burnett agency in Chicago, Ill.

Acquisition information:
The J. Walter Thompson Company. Derek Norman papers were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 2014.
Processing information:

Processed by Richard Collier, March 2018;

Accessions described in this collection guide: 2014-0127

Arrangement:

Organized into two series: Account Files; Audiovisual Materials.

Rules or conventions:
Describing Archives: A Content Standard

Contents

Using These Materials

Using These Materials Links:

Using These Materials

Restrictions:

Collection is open for research.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], J. Walter Thompson Company. Derek Norman papers, David M. Rubenstein Rare Book & Manuscript Library, Duke University.