George Lois papers, 1985-1991

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Collection is open for research. Researchers must register and agree to copyright and privacy laws before using this collection. All or portions of this collection may be housed off-site in Duke...
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Summary

Creator:
John W. Hartman Center for Sales, Advertising & Marketing History and Lois, George
Abstract:
Advertising executive based in New York; partner in several different agencies over time. Collection consists of two case studies, for ESPN and Tommy Hilfiger's Murjani campaign. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
0.2 Linear Feet
Language:
Materials in English
Collection ID:
RL.11517

Background

Scope and content:

Collection consists of two case studies, for ESPN and Tommy Hilfiger's Murjani campaign. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Biographical / historical:

Advertising executive based in New York; partner in several different agencies over time. Born 1931 New York. U.S. Army Discharge 1954; CBS 1954; Lennen & Newell 1957; Sudler & Hennessey 1957; Doyle Dane Bernbach 1959; Papert Koenig Lois 1960; Lois Holland Callaway 1967; Creamer Lois 1977; Lois Pitts Gershon 1978; Lois/GGK 1985; Lois/USA 1991.

Acquisition information:
The George Lois papers were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 2012. Gift of Elaine Eisner.
Processing information:

Processed by Richard Collier, Sept. 2017

Arrangement:

Arranged alphabetically.

Rules or conventions:
Describing Archives: A Content Standard

Contents

Using These Materials

Using These Materials Links:

Using These Materials

Restrictions:

Collection is open for research.

Researchers must register and agree to copyright and privacy laws before using this collection.

All or portions of this collection may be housed off-site in Duke University's Library Service Center. The library may require up to 48 hours to retrieve these materials for research use.

Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], George Lois papers, David M. Rubenstein Rare Book & Manuscript Library, Duke University.