Meyer Both Company commercial art instruction booklets, 1920-1935

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Summary

Creator:
Meyer Both Company (Chicago, Ill.)
Abstract:
Meyer Both Company was an advertising and commercial art syndication company founded in Chicago in 1900 by Oscar Meyer and William C. Both. Collection consists of a series of booklets that teach aspects of advertising and commercial art, including: color; drawing techniques; fashion and merchandise illustration; perspective; and photo retouching. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
0.2 Linear Feet
Language:
Materials in English.
Collection ID:
RL.13061

Background

Scope and content:

Collection consists of a series of booklets that teach aspects of advertising and commercial art, including: color; drawing techniques; fashion and merchandise illustration; perspective; and photo retouching.

Biographical / historical:

Meyer Both Company was an advertising and commercial art syndication company founded in Chicago in 1900 by Oscar Meyer and William C. Both.

Acquisition information:
The Meyer Both Company commercial art instruction booklets were received by the David M. Rubenstein Rare Book Manuscript Library as a purchase from John K. King Used Rare Books in 2023.
Processing information:

Processed by Richard Collier, Feb. 2024;

Accessions described in this collection guide: 2023-0223.

Arrangement:

Arranged alphabetically.

Rules or conventions:
Describing Archives: A Content Standard

Subjects

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Subjects:
Advertising agencies -- United States
Commercial art
Art -- Study and teaching
Color in advertising
Color in art
Fashion drawing
Perspective
Photography--Retouching
Format:
Technical illustrations (images)
Names:
John W. Hartman Center for Sales, Advertising & Marketing History

Contents

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Restrictions:

Collection is open for research.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the Rubenstein Library's Citations, Permissions, and Copyright guide.

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Preferred citation:

[Identification of item], Meyer Both Company commercial art instruction booklets, David M. Rubenstein Rare Book & Manuscript Library, Duke University.