Ohio Outdoor Advertising Corporation records, 1929-1993 and undated
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Summary
- Creator:
- Ohio Outdoor Advertising Corporation
- Abstract:
- The Ohio Outdoor Advertising Corporation was an outdoor advertising company that operated in northern Ohio from 1965 to 2000. The Ohio Outdoor Advertising Corporation Records span the years 1929 to 1993 and include clippings, corporation reports, negatives, photograph albums, photographs, poster boards, promotional materials, regional maps, slides, and trade literature that document the operational history of Ohio Outdoor and related companies. The bulk of this collection consists of photographs and slides of billboards in northern Ohio from 1937 to 1993. Also included are photographs of Ohio street locations and outdoor advertising activities. Other outdoor advertising companies represented in the collection reflect mergers, acquisitions, and business connections between Ohio Outdoor and other firms, and include Dingeman Advertising, Inc.; Outdoor Communications, Inc. (OCI); Outdoor Graphics, Inc.; Indiana Outdoor Advertising Corporation; Kentucky Outdoor Advertising Corporation; E.A. Eckert Advertising Company; and T.R. Sammons Outdoor Advertising Company.
- Extent:
- 5.5 Linear Feet
4300 Items - Language:
- Material in English
- Collection ID:
- RL.00970
Background
- Scope and content:
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The Ohio Outdoor Advertising Corporation Records span the years 1929-1993 and include clippings, corporation reports, negatives, photographs, poster boards, promotional materials, regional maps, slides, and trade literature that document the operational history of Ohio Outdoor and related companies. The bulk of this collection consists of photographs and slides of billboards in northern Ohio from 1937-1993. Also included are photographs of Ohio street locations and outdoor advertising activities. Other outdoor advertising companies represented in the collection reflect mergers, acquisitions, and business connections between Ohio Outdoor and other firms, and include Dingeman Advertising, Inc.; Outdoor Communications, Inc. (OCI); Outdoor Graphics, Inc.; Indiana Outdoor Advertising Corporation; Kentucky Outdoor Advertising Corporation; E.A. Eckert Advertising Company; and T.R. Sammons Outdoor Advertising Company.
The collection is organized into two series: Business Files and Photographs, Negatives and Slides. The Business Files Series includes clippings, corporation reports, poster boards, promotional materials, and regional maps. Large regional maps and poster boards in this series were used for presentations. The Photographs, Negatives and Slides Series makes up the bulk of the collection, and chiefly consists of photographs and slides of billboards in northern Ohio from the 1930s-1990s. Photographs by the E.A. Eckhert Company also document Ohio street locations and outdoor advertising activties. Included are photographs of actress and Westinghouse spokeswoman Betty Furness and a 1938 photograph of a handmade sign in support of Adolph Hitler hanging over a billboard. Slides, which range from 1967-1978, were used in business presentations for outdoor advertising staff or to improve public relations through community outreach.
Large-format materials have been removed from their original series locations and relocated to Oversize Materials. Relocated items have been replaced in the Detailed Description of the Collection by dummy folders enclosed in brackets.
- Biographical / historical:
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Chronology List Date Event 1965 Ohio Outdoor Advertising Corporation was founded as a subsidiary of American Bakeries Company. The company was owned by Norman Knight and managed by Howard N. Johansen.1971 Outdoor Graphics, Inc. founded as a subsidiary of American Bakeries Company1978 Ohio Outdoor purchased by Howard Johansen1988 Ownership of Ohio Outdoor transferred to Claire F. Johansen and Nancy L. Freeman, daughters of Howard Johansen1989 Outdoor Communications, Inc. (OCI) acquired Dingeman Advertising, Inc. (a subsidiary of Ohio Outdoor)1998 Lamar Advertising Company acquired OCI2000 Lamar Advertising Company purchased Ohio OutdoorDuring the 1970s, Indiana Outdoor Advertising Corporation and Kentucky Outdoor Advertising Corporation were founded.
- Acquisition information:
- The Ohio Outdoor Advertising Corporation Records were received by the Rare Book, Manuscript, and Special Collections Library as a gift in 1997; 2006.
- Processing information:
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Processed by Rita Johnston, December 2007
Encoded by Rita Johnston, December 2007
Accessions 2002-0195; 2007-0104 were merged into one collection, described in this finding aid.
- Physical location:
- For current information on the location of these materials, please consult the Library's online catalog.
- Rules or conventions:
- Describing Archives: A Content Standard
Subjects
Click on terms below to find related finding aids on this site. For other related materials in the Duke University Libraries, search for these terms in the Catalog.
- Subjects:
- Advertising, Outdoor
Advertising, Outdoor -- United States -- History
Advertising, Outdoor -- United States
Advertising, Outdoor -- Ohio
Advertising agencies -- United States -- History
Advertising, Outdoor -- United States -- History -- 20th century
Billboards -- United States
Advertising agencies -- Ohio
Billboards -- Ohio - Format:
- Regional maps
Slides (photographs)
Promotional materials
Photographs
Clippings (information artifacts)
Negatives (photographic)
Corporation reports - Names:
- Outdoor Advertising Association of America
Ohio Outdoor Advertising Corporation
Ohio Outdoor Advertising Corporation -- History
Lamar Advertising Company -- History
Ohio Outdoor Advertising Corporation - Places:
- John W. Hartman Center for Sales, Advertising & Marketing History
Contents
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Using These Materials
- Restrictions:
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Collection is open for research.
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All or portions of this collection may be housed off-site in Duke University's Library Service Center. The library may require up to 48 hours to retrieve these materials for research use.
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- Terms of access:
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The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.
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- Preferred citation:
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[Identification of item], Ohio Outdoor Advertising Corporation Records, David M. Rubenstein Rare Book & Manuscript Library, Duke University