Nicole Di Bona Peterson Collection of Advertising Cookbooks, 1850s-2000s

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Summary

Creator:
DiBona, Joseph E.
Abstract:
Joseph Di Bona is Associate Professor Emeritus in the Program in Education at Duke University. The collection is named in honor of his daughter Nicole Di Bona Peterson. Collection spans the years 1851-2005 and includes hang tags, inserts, recipe cards and guides, cookbooks, operating instructions, owner's manuals and other promotional materials addressed to cooking and kitchen arts. Materials in the collection were used to educate consumers and promote the use of a variety of foods (meat; fish and poultry; dairy; soups; fruits and vegetables; beverages); condiments and spices (sauces, bouillon and broths, chocolate and cocoa, baking soda and baking powder); canning jars; small appliances (cookware, blenders, mixers, microwave ovens); and large appliances (stoves and refrigerators). In addition cookbooks were produced to promote various institutions and trade organizations representing various agricultural cooperatives, insurance and utility companies, churches and government bureaus. Included in the cookbooks are articles addressing health and nutrition, home economics, entertaining at home, along with information on first aid, food science (safe handline of meat and dairy, how leavening ingredients work, etc.). Companies represented in the collection include A.E. Staley, Armour, Best Foods, Borden, Campbell's, Carnation, Del Monte, Duke Power, Fleischmann's, French's, General Electric, General Foods, General Mills, Heinz, Hershey, Jell-O, Kellogg's, Kraft, Land O'Lakes, Lever Brothers, Lipton, Metropolitan Life, Nestlé, Oster, Pet Milk, Pillsbury, Procter & Gamble, Purina, Quaker Oat, Sealtest, Swift, Walter Baker and West Bend. Acquired as part of the John W. Hartman Center for Sales, Advertising and Marketing History.
Extent:
126.75 Linear Feet
Language:
Material in English
Collection ID:
RL.01019

Background

Scope and content:

Collection spans the years 1851-2005 and includes hang tags, inserts, recipe cards and guides, cookbooks, operating instructions, owner's manuals and other promotional materials addressed to cooking and kitchen arts. Materials in the collection were used to educate consumers and promote the use of a variety of foods (meat; fish and poultry; dairy; soups; fruits and vegetables; beverages); condiments and spices (sauces, bouillon and broths, chocolate and cocoa, baking soda and baking powder); canning jars; small appliances (cookware, blenders, mixers, microwave ovens); and large appliances (stoves and refrigerators). In addition cookbooks were produced to promote various institutions and trade organizations representing various agricultural cooperatives, insurance and utility companies, churches and government bureaus. Included in the cookbooks are articles addressing health and nutrition, home economics, entertaining at home, along with information on first aid, food science (safe handline of meat and dairy, how leavening ingredients work, etc.). Companies represented in the collection include A.E. Staley, Armour, Best Foods, Borden, Campbell's, Carnation, Del Monte, Duke Power, Fleischmann's, French's, General Electric, General Foods, General Mills, Heinz, Hershey, Jell-O, Kellogg's, Kraft, Land O'Lakes, Lever Brothers, Lipton, Metropolitan Life, Nestlé, Oster, Pet Milk, Pillsbury, Procter & Gamble, Purina, Quaker Oat, Sealtest, Swift, Walter Baker and West Bend.

The cookbooks are physically arranged by date and listed in date order in this collection guide, but a sortable spreadsheet of cookbook titles is available for download at the link below:

Download Cookbooks spreadsheet

Categories of cookbooks include:

Categories
  1. Alcoholic Beverages
  2. Baking Misc.
  3. Baking Powder and Baking Soda
  4. Beverages
  5. Candies and Confections
  6. Canning and Preserving
  7. Chocolate
  8. Condiments
  9. Cookware
  10. Dairy Products
  11. Fruits
  12. Gelatin and Puddings
  13. Grains, Cereals, Crackers, and Cookies
  14. Insurance Companies
  15. Large Appliances
  16. Meat, Fish, and Poultry
  17. Miscellaneous
  18. Multiple Products
  19. Nuts
  20. Shortening
  21. Small Appliances
  22. Soups and Sauces
  23. Syrups and Sweeteners
  24. Utility Companies
  25. Vegetables
Acquisition information:
The Nicole Di Bona Peterson collection of advertising cookbooks was received by the David M. Rubenstein Rare Book Manuscript Library as a succession of gifts and purchases beginning in 1995. In addition to Joseph Di Bona, cookbooks were received from other collectors, including Ken Costa, Sue Jimenez, David Ferriero, Juliana Sivulka, Richard Pollay, Jennifer Cash, and Carolyn Johnson.
Processing information:

Processed by Hartman Center Staff

Encoded by Noah Huffman, July 2013; Richard Collier, October 2013

Updated by Leah Tams, April 2023

Accessions 1995-0085, 1997-0115, 1997-0177, 1997-0186, 1997-0194, 1997-0195, 1997-0200, 1997-0230, 1997-0231, 1997-0233, 1998-0007, 1998-0008, 1998-0085, 1998-0169, 1998-0272, 1998-0273, 1998-0375, 1998-0376, 1998-0378, 1998-0379, 1998-0401, 1998-0466, 1998-0467, 1998-0514, 1999-0010, 1999-0091, 1999-0109, 1999-0195, 1999-0196, 1999-0197, 1999-0210, 1999-0211, 1999-0212, 1999-0307, 1999-0308, 1999-0342, 1999-0349, 2000-0004, 2000-0005, 2000-0077, 2000-0078, 2000-0079, 2000-0087, 2000-0097, 2002-0127, 2002-0128, 2003-0061, 2008-0147, 2009-0215, 2010-0208, 2011-0203, 2011-1050, 2022-0045, 2022-0046, and 2023-0007 were merged into one collection, described in this collection guide.

Arrangement:

This collection is organized into the following series: American Cookbooks, 1850s; American Cookbooks, 1870s; American Cookbooks, 1880s; American Cookbooks, 1890s; American Cookbooks, 1900s; American Cookbooks, 1910s; American Cookbooks, 1920s; American Cookbooks, 1930s; American Cookbooks, 1940s; American Cookbooks, 1950s; American Cookbooks, 1960s; American Cookbooks, 1970s; American Cookbooks, 1980s; American Cookbooks, 1990s; American Cookbooks, 2000s; Argentine Cookbooks, 1910s; Australian Cookbooks, 1910s-1970s; Canadian Cookbooks, 1910s-1990s; Chinese Cookbooks, 1980s; Danish Cookbooks, 1993; English Cookbooks, 1900s-2000s; French Cookbooks, 1970s-1990s; German Cookbooks, 1920s-1960s; Hungarian Cookbooks, 1960s; Latin American Cookbooks, 1920s; Mexican Cookbooks, 1977; Phillipine Cookbooks, 1930; Scottish Cookbooks, 1900s-1990s; South African Cookbooks, 1940s-1960s; Spanish Cookbooks, 1962; Missing Cookbooks

Rules or conventions:
Describing Archives: A Content Standard

Contents

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Using These Materials

Restrictions:

Collection is open for research.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], Nicole Di Bona Peterson Collection of advertising cookbooks, David M. Rubenstein Rare Book & Manuscript Library, Duke University

Permalink:
https://idn.duke.edu/ark:/87924/m1fh27