Porter Advertising Billboard Sketches, 1950s-1970s
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Summary
- Creator:
- Porter Advertising (Firm)
- Abstract:
- Porter Advertising, founded in 1945, is an out-of-home advertising company based in Richmond, Indiana. Porter Advertising Billboard Sketches date between the 1950s and 1970s and document the company's poster designs for a wide range of businesses in the region around Richmond, Indiana. The collection includes rough and developed sketches; design drawings for specific businesses and campaigns; generic designs; and billboard mockups for local businesses such as car dealerships; banks and financial institutions; funeral homes; hospitals and clinics; motels; retail stores; restaurants; and others. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
- Extent:
- 7 Linear Feet
200 Items - Language:
- Material in English
- Collection ID:
- RL.01039
Background
- Scope and content:
-
Porter Advertising Billboard Sketches date between the 1950s and 1970s and document the company's poster designs for a wide range of businesses in the region around Richmond, Indiana. The collection includes rough and developed sketches; design drawings for specific businesses and campaigns; generic designs; and billboard mockups for local businesses such as car dealerships; banks and financial institutions; funeral homes; hospitals and clinics; motels; retail stores; restaurants; and others.
- Acquisition information:
- The Porter Advertising Billboard Sketches were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 2008.
- Processing information:
-
Processed by Richard Collier, October 2009
Encoded by Richard Collier, November 2009
Accession 2008-0127 is described in this finding aid.
- Arrangement:
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The collection is arranged alphabetically by product or service category and by business name.
- Physical location:
- For current information on the location of these materials, please consult the Library's online catalog.
- Rules or conventions:
- Describing Archives: A Content Standard
Subjects
Click on terms below to find related finding aids on this site. For other related materials in the Duke University Libraries, search for these terms in the Catalog.
- Subjects:
- Billboards -- United States
Billboards -- United States -- History
Funeral Homes -- United States
Advertising, Outdoor -- Indiana -- History
Advertising, Outdoor -- United States -- History -- 20th century
Billboards -- Indiana
Billboards -- Indiana -- History
Advertising -- Automobiles -- United States
Advertising -- Banks and banking -- United States
Advertising -- Hospitals -- United States
Advertising -- Hotels -- United States
Advertising -- Restaurants -- United States
Advertising -- United States
Advertising, Outdoor
Advertising, Outdoor -- Indiana
Advertising, Outdoor -- United States
Advertising agencies
Advertising agencies -- Indiana
Advertising agencies -- United States - Format:
- Mock-ups
Design developmental drawings
Design drawings - Names:
- Porter Advertising (Firm)
John W. Hartman Center for Sales, Advertising & Marketing History
Porter Advertising (Firm)
Contents
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Using These Materials
- Restrictions:
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Collection is open for research.
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All or portions of this collection may be housed off-site in Duke University's Library Service Center. The library may require up to 48 hours to retrieve these materials for research use.
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- Terms of access:
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The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.
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- Preferred citation:
-
[Identification of item], Porter Advertising Billboard Sketches, David M. Rubenstein Rare Book & Manuscript Library, Duke University