Sears Consumer Information Services filmstrip series, circa 1969-1970
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Summary
- Creator:
- Sears, Roebuck and Company and John W. Hartman Center for Sales, Advertising & Marketing History
- Abstract:
- American retailer founded 1886 in Chicago, Ill. Consumer Information Services produced a series of instructional filmstrips and booklets on a range of home improvement projects. Consists of two boxed filmstrip series: Let's Decorate the Bathroom; and Your Space Age Kitchen. 35mm filmstrips are accompanied by reading scripts and handout booklets intended to instruct homeowners on tips and techniques for designing, planning, repairing and remodeling kitchens and bathrooms, with suggestions for electrical appliances and furnishings. Series was produced by the Sears Consumer Information Services Division. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
- Extent:
- 1.0 Linear Foot
- Language:
- Materials in English
- Collection ID:
- RL.11294
Background
- Scope and content:
-
Consists of two boxed filmstrip series: Let's Decorate the Bathroom; and Your Space Age Kitchen. 35mm filmstrips are accompanied by reading scripts and handout booklets intended to instruct homeowners on tips and techniques for designing, planning, repairing and remodeling kitchens and bathrooms, with suggestions for electrical appliances and furnishings. Series was produced by the Sears Consumer Information Services Division. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
- Biographical / historical:
-
Sears, Roebuck founded 1886, Chicago, Ill. Originally a mail order firm; opened retail outlets 1925. Acquired by KMart 2005.
- Acquisition information:
- The Sears Consumer Information Services filmstrip series[collection title] were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 2014.
- Processing information:
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Processed by Richard Collier, September 2016
- Arrangement:
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Arranged alphabetically.
- Rules or conventions:
- Describing Archives: A Content Standard
Subjects
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Contents
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- Preferred citation:
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[Identification of item], Sears Consumer Information Services filmstrip series, David M. Rubenstein Rare Book & Manuscript Library, Duke University.