Simpson Lee Paper Company. J. Walter Thompson Uncola Print Campaign, 1968

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Summary

Creator:
Simpson Lee Paper Company. and John W. Hartman Center for Sales, Advertising & Marketing History
Abstract:
Pulp and paper milling company based in Seattle, Wash. Dimensions 47 Simps-Un Lee brochure featuring J. Walter Thompson Company's 1968 outdoor, poster and print "Uncola" campaign for Seven-Up beverage. Campaign featured a number of contemporary commercial artists, including Barry Zaid, Bob Mitchell, Ed George, Jacqui Morgan, John Alcorn, John Craig, John Kurtz, Kim Whitesides, Milton Glaser, Nancy Martell, Pat Dypold, Roger Chouinard and Seymour Chwast. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
0.1 Linear Feet
Language:
Materials in English
Collection ID:
RL.11576

Background

Scope and content:

Dimensions 47 Simps-Un Lee brochure featuring J. Walter Thompson Company's 1968 outdoor, poster and print "Uncola" campaign for Seven-Up beverage. Campaign featured a number of contemporary commercial artists, including Barry Zaid, Bob Mitchell, Ed George, Jacqui Morgan, John Alcorn, John Craig, John Kurtz, Kim Whitesides, Milton Glaser, Nancy Martell, Pat Dypold, Roger Chouinard and Seymour Chwast. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Biographical / historical:

Pulp and paper milling company based in Seattle, Wash. Founded 1890 as Simpson Logging; expanded to lumber milling and paper production 1920s; Simpson Paper merged with Lee Paper of Michigan to form Simpson Lee Paper 1959; renamed Simpson Paper Company.

Acquisition information:
The Simpson Lee Paper Company. J. Walter Thompson Uncola Print Campaign was received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 2016.
Processing information:

Processed by Richard Collier, Jan. 2018

Rules or conventions:
Describing Archives: A Content Standard

Subjects

Click on terms below to find related finding aids on this site. For other related materials in the Duke University Libraries, search for these terms in the Catalog.

Subjects:
Advertising
Advertising, Outdoor -- United States
Advertising agencies
Advertising, Outdoor -- Posters
Commercial art
Commercial artists
Format:
Billboards
Names:
John W. Hartman Center for Sales, Advertising & Marketing History
J. Walter Thompson Company
Seven-Up Company

Contents

Using These Materials

Using These Materials Links:

Using These Materials


Restrictions:

Collection is open for research.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], Simpson Lee Paper Company. J. Walter Thompson Uncola Print Campaign, David M. Rubenstein Rare Book & Manuscript Library, Duke University.