Audiovisual materials, 1977-1982, undated
- Scope and content:
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The Audiovisual Materials series is comprised of 35 film reels, 22 audio reels, one audiocassette, and four Umatic videocassettes. The media contain advertisements produced by Peggy Weiss and Ogilvy and Mather, for companies including, among others, Unilever, Kimberly-Clark, and General Foods. Individual ads typically run 30 to 60 seconds, and a number of the film and audio reels are compilations of advertisements. Description for these compilation reels can be found in an inventory provided by the donor, detailing the commercials on the film and audio reels identified with letters, and is available online here.
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Using These Materials
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Access note. Collection contains fragile audiovisual formats that may need to be reformatted before use. Contact Research Services for access.
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