Wilkins Media Company records, 1967-1998 and undated

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Collection is open for research. Researchers must register and agree to copyright and privacy laws before using this collection. In addition, original audiovisual materials are closed to patron...
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Summary

Creator:
Wilkins Media Company (Atlanta, Ga.)
Abstract:
Wilkins Media Company is an outdoor advertising company based in Atlanta, Georgia. Founded in 1965 as Southern Outdoor Markets, the company changed its name in 1974 to Associates of the Bell Company. In 1987 Bill Wilkins purchased the company, changing the name to Wilkins Outdoor Network. The name changed again in 1999 to Wilkins Media Company. The Wilkins Media Company Records span the years 1967-1998 and include slides, photographs, presentation scripts, audio and video cassettes, brochures, pamphlets and publications related to Wilkins Media Company's activities as well as to the outdoor advertising industry in general. Represented are materials from the Institute of Outdoor Advertising, Outdoor Advertising Association of America, Patrick Media Group, Traffic Audit Bureau, Metromedia Technologies and Naegele Advertising Companies. Companies represented include Dole, Ford, Pacific Gas and Electric (PG&E) and Toyota. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
13.5 Linear Feet
13400 Items
Language:
Material in English
Collection ID:
RL.01384

Background

Scope and content:

The Wilkins Media Company Records span the years 1967-1998 and include slides, photographs, presentation scripts, audio and video cassettes, brochures, pamphlets and publications related to the company's activities as well as to the outdoor advertising industry in general. Represented are materials from the Institute of Outdoor Advertising, Outdoor Advertising Association of America, Patrick Media Group, Traffic Audit Bureau, Metromedia Technologies and Naegele Advertising Companies. Companies represented include Dole, Ford, Pacific Gas and Electric (PG&E) and Toyota.

Biographical / historical:

Founded in 1965 as Southern Outdoor Markets, the company changed its name in 1974 to Associates of the Bell Company. In 1987 Bill Wilkins purchased the company, changing the name to Wilkins Outdoor Network. The name changed again in 1999 to Wilkins Media Company.

Source: Wilkins Media website.

Acquisition information:
The Wilkins Media Company Records were received by the David M. Rubenstein Rare Book Manuscript Library as a gift from 2002-2005.
Processing information:

Processed by Neale Stokes, March 2011

Encoded by Neale Stokes and Richard Collier, June 2011

Accessions 2002-0062, 2005-0054, and 2003-0223 were merged into one collection, described in this finding aid.

Arrangement:

The Collection is arranged into five series: Slides; Photographs; Printed Material; Audiovisual Materials; and Oversized Materials. Slides is comprised of color slides of billboards and other outdoor advertising in a variety of locations, predominantly in the United States. Photographs contain color print photographs of billboards and other outdoor advertizing. Printed Material contains brochures, pamplets, posters, industry publications, price guides, presentation scripts, and other printed material from a variety of sources. Audiovisual Materials contains video cassettes and one audio cassette, from a variety of producers. Most items are related to advertising and outdoor advertising. Oversized Materials contains large format materials removed from previous series.

Physical location:
For current information on the location of these materials, please consult the Library's online catalog.
Rules or conventions:
Describing Archives: A Content Standard

Contents

Using These Materials

Using These Materials Links:

Using These Materials

Restrictions:

Collection is open for research.

Researchers must register and agree to copyright and privacy laws before using this collection.

In addition, original audiovisual materials are closed to patron use. Research Services staff need to produce use copies before contents can be accessed.

All or portions of this collection may be housed off-site in Duke University's Library Service Center. The library may require up to 48 hours to retrieve these materials for research use.

Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

Before you visit:
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Preferred citation:

[Identification of item], Wilkins Media Company Records, David M. Rubenstein Rare Book & Manuscript Library, Duke University