C.K. Woodbridge papers, 1917-1997 and undated

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Summary

Creator:
Woodbridge, C. K. ( Charles Kingsley), 1881-
Abstract:
Advertising and business executive. President of Dictaphone Corporation (1922-1927, 1948-1960), based in New York. President of Associated Advertising Clubs of the World and International Advertising Association (precursor to American Advertising Federation). C.K. Woodbridge papers include correspondence, text and notes for speeches and writings, clippings, scrapbooks, black-and-white photographs, audio belt recordings and other printed materials. Topics addressed include the management, training and compensation of sales personnel; women in the advertising business; corporate management and public relations; internationalization of advertising and marketing and the role of professional organizations; and product development (importation of margarine from the Netherlands to the U.S. and Canada; popularization of dictating equipment in office spaces). Companies and organizations represented include Advertising Club of New York, American Machine and Metals (parent company of Trout Mining), Anton Jurgens Margarine Works (precursor of Unilever), Associated Advertising Clubs of the World, Dictaphone, Incorporated Sales Managers' Association (UK), International Advertising Association (later renamed Advertising Federation of America merged to become the present American Advertising Federation), Kelvinator, League of Advertising Women, Philadelphia Club of Advertising Women, Remington Rand, and Spencer Kellogg & Sons. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
6.0 Linear Feet
Language:
Materials in English, Dutch, French, German
Collection ID:
RL.11737

Background

Scope and content:

C.K. Woodbridge papers include correspondence, text and notes for speeches and writings, clippings, scrapbooks, black-and-white photographs, audio belt recordings and other printed materials. Topics addressed include the management, training and compensation of sales personnel; women in the advertising business; corporate management and public relations; internationalization of advertising and marketing and the role of professional organizations; and product development (importation of margarine from the Netherlands to the U.S. and Canada; popularization of dictating equipment in office spaces). Companies and organizations represented include Advertising Club of New York, American Machine and Metals (parent company of Trout Mining), Anton Jurgens Margarine Works (precursor of Unilever), Associated Advertising Clubs of the World, Dictaphone, Incorporated Sales Managers' Association (UK), International Advertising Association (later renamed Advertising Federation of America merged to become the present American Advertising Federation), Kelvinator, League of Advertising Women, Philadelphia Club of Advertising Women, Remington Rand, and Spencer Kellogg & Sons. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Biographical / historical:

Advertising and business executive, President of Dictaphone Corporation (1922-1927, 1948-1960), based in New York. President of Associated Advertising Clubs of the World and International Advertising Association (precursor to American Advertising Federation).

Born 1881 New Hampshire; BS Dartmouth College 1904; Early career (Adriance Plat; Preston & Keith; Loose-Wiles Biscuit Co.); Kellogg Products 1917-1918; President and Chair, Dictaphone Corporation 1922-1927; Executive Vice President, Electric Refrigeration Corporation (Kelvinator) 1927-1929; President, American Machine and Metals 1930; Vice-President, Remington Rand Business Services 1931; Chairman, Dictaphone 1948-1960; died 1960, London.

Acquisition information:
The C.K. Woodbridge papers were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 2006, 2015, and 2022.
Processing information:

Processed by Richard Collier, May 2019;

Accessions described in this collection guide: 2006-0081, 2015-0063, 2022-0098.

Arrangement:

Organized into the following series: General Files; Dictaphone Corporation; Speeches; Writings; Scrapbook collection

Rules or conventions:
Describing Archives: A Content Standard

Contents

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Restrictions:

Collection is open for research.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], C.K. Woodbridge papers[Title of collection], David M. Rubenstein Rare Book & Manuscript Library, Duke University.

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