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Mobius Advertising Awards collection, 1970s-2002 and undated, bulk 1984-2002

1328 Linear Feet 19,024 Items
Abstract Or Scope

Collection consists primarily of television commercials, although it includes some radio commercials, which were entered for Mobius awards presented in 1971-1999. Most of the collection is divided into two main series, North America and International. Commercials are judged by product type/category as well as budget size. Also included are brochures and press releases which describe the award process ca. 1970s-1990s (98-156 box 68). There are compilation tapes documenting the award-winning entries for 1990-1997 (98-156 box 69). (Accessions 1997-0101: 12,237 items, 850.5 linear feet, dated 1984-1991, undated; 1998-0156: 1500 items, 105 linear feet, dated 1971-1997; 1999-0152: 1200 items, 112.5 linear feet, dated 1997-1998). An encoded container list has not been created for these additions. Please consult the paper finding aids located in the repository.

Sarah Dyer Zine collection, 1985-2005

18.3 Linear Feet 2050 Items
Abstract Or Scope
Approximately 2000 individual zines and nearly 800 titles, most self-published by women and girls 1985-2000. Most were produced in the United States, a few come from Canada and other countries. In-house database with subject access available. Subjects include feminism, riot grrrl, body image and consciousness, sexual abuse, music, mental illness, film, poetry, rock and punk music, comics, violence against women, sexual identity, homosexuality and bisexuality, and erotica. The collection includes four audiocassette tapes and one VHS tape. Acquired as part of the Sallie Bingham Center for Women's History and Culture.
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Consumer Reports. Arthur Kallet papers, 1917-1993 and undated

7.0 Linear Feet
Abstract Or Scope
Consumer Reports is a product testing and consumer advocacy nonprofit organization based in Yonkers, N.Y., founded in 1936. Arthur Kallet was an engineer and leading consumer advocate, co-founder of Consumers Union. The Consumer Reports Arthur Kallet papers include clippings, tear sheets, correspondence, pamphlets, meeting minutes, book chapter manuscripts, reports and other printed materials that document Kallet's career in consumer advocacy groups including Consumers' Research and Consumers Union. Correspondents include Bernard Reis and Colston Warne. Topics include management benefits, organization and finance, labor relations, dealings with consultants and government agencies, as well as U.S. government investigations into allegations of communist links and Un-American activities during the Cold War era. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

South Asian Pamphlets collection, 1911, 1920-2005, bulk 1950-2000

200 Linear Feet
Abstract Or Scope
The South Asian Pamphlets Collection spans the years 1920-2005, with the bulk of the material dating from the 1950s to the 1990s, and with only a few items from the 1910s-1940s. It is arranged by country. Topics commonly covered in each country series include but are not limited to agriculture, arts, defense, economic development, education, ethnic or cultural conflict, industry and commerce, international relations, politics and government, population issues, religion and philosophy, rural development, tourism, and the status of women. While the majority of the pamphlets were published by organizations and agencies and do not list individual authors' names, there are also pamphlets with individual authors listed.

Nicole Di Bona Peterson Collection of Advertising Cookbooks, 1850s-2000s

126.75 Linear Feet
Abstract Or Scope
Joseph Di Bona is Associate Professor Emeritus in the Program in Education at Duke University. The collection is named in honor of his daughter Nicole Di Bona Peterson. Collection spans the years 1851-2005 and includes hang tags, inserts, recipe cards and guides, cookbooks, operating instructions, owner's manuals and other promotional materials addressed to cooking and kitchen arts. Materials in the collection were used to educate consumers and promote the use of a variety of foods (meat; fish and poultry; dairy; soups; fruits and vegetables; beverages); condiments and spices (sauces, bouillon and broths, chocolate and cocoa, baking soda and baking powder); canning jars; small appliances (cookware, blenders, mixers, microwave ovens); and large appliances (stoves and refrigerators). In addition cookbooks were produced to promote various institutions and trade organizations representing various agricultural cooperatives, insurance and utility companies, churches and government bureaus. Included in the cookbooks are articles addressing health and nutrition, home economics, entertaining at home, along with information on first aid, food science (safe handline of meat and dairy, how leavening ingredients work, etc.). Companies represented in the collection include A.E. Staley, Armour, Best Foods, Borden, Campbell's, Carnation, Del Monte, Duke Power, Fleischmann's, French's, General Electric, General Foods, General Mills, Heinz, Hershey, Jell-O, Kellogg's, Kraft, Land O'Lakes, Lever Brothers, Lipton, Metropolitan Life, Nestlé, Oster, Pet Milk, Pillsbury, Procter & Gamble, Purina, Quaker Oat, Sealtest, Swift, Walter Baker and West Bend. Acquired as part of the John W. Hartman Center for Sales, Advertising and Marketing History.
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Consumer Reports. Technical Department records, 1910-2015

32.0 Linear Feet
Abstract Or Scope
Consumer Reports is a product testing and consumer advocacy nonprofit organization based in Yonkers, N.Y., founded in 1936 as Consumers Union. The Technical Department was responsible for the creation of testing procedures and methods; performance of product tests; and production of test data and written evaluations for use in Consumer Reports periodicals and buying guides. The collection includes correspondence; photographs of products and product testing; research data and test results; testing procedures and methods documentation; and technical reference report files. Notations on some of the original containers indicate that the collection contains selected files and thus represents a sampling rather than a comprehensive record of Technical Department activities. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Thomas Rain Crowe papers, 1950s-2022

112.5 Linear Feet 36.2 Gigabytes
Abstract Or Scope
Poet, essayist, translator, publisher, activist, and performing artist; owner and editor of New Native Press in Cullowhee (Jackson Co.), N.C. Crowe's collection contains correspondence with other writers, friends, and relatives; manuscript and printed versions of works by Crowe and others; poetry notebooks; publicity materials; photographs; audio cassettes and other media; New Native Press records; and other items. Other poets represented include Wendell Berry, Robert Bly, Lawrence Ferlinghetti, Allen Ginsberg, Joy Harjo, David Meltzer, Philip Daughtry, Neeli Cherkovski, Gary Snyder, Bobi Jones (Welsh), Jack Hirschman, Ken Wainio, Dianna Henning, John Lane, and Joe Napora. There is documentation regarding Crowe's music, including collaborations with Nan Watkins. There is also material regarding San Francisco intellectual circles and the International Poetry Festival held there, as well as correspondence concerning activism regarding a wide range of political and social issues. Acquired as part of the George Washington Flowers Collection of Southern Americana.

Major Attractions Committee records, 1957-1995

6 Linear Feet
Abstract Or Scope
Major Attractions is a committee of Duke University Union. Its purpose is to present major events of contemporary entertainment with an emphasis on popular music. The collection contains files about attractions and artists brought to the Duke Campus by the Major Attraction committee. Materials present include administrative documents including annual reports, budgets, and policy notices, correspondence, committee minutes, performance contracts, hospitality/technical riders, publicity materials, and clippings. Dates in the collection range from 1957-1995.
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Richard Pollay Acme Advertising collection, 1850s-2006 and undated

75 Linear Feet 3000 Items
Abstract Or Scope
The Acme Advertising Collection is one of the collections created by Professor Richard Pollay in the History of Advertising Archives (Faculty of Commerce, Sauder School of Business, University of British Columbia). The collection was motivated by the observation that Acme named enterprises are characteristically small ventures that represent the grass roots of local and regional economies. At the same time, the ubiquity of the Acme brand name has made its way into popular culture, where it has become an icon for independent business in general, featured in print cartoons from artists such as Gary Larson (The Far Side) and G.B. Trudeau (Doonesbury), and in the Warner Bros. animated Road Runner features. Items in the Acme Collection come from a variety of sources. Many items were donated to Dr. Pollay, but the majority were acquired by Dr. Pollay himself over several decades. In earlier years items were found in shops, flea markets, and antique stores across North America. However, in recent years most items were acquired through the internet auction site, eBay (www.eBay.com). The Acme Advertising Collection dates from the 1850s through 2006 and consists of approximately 3000 items from over 900 distinct companies and producers, primarily of U.S. or Canadian origin, all bearing the brand name Acme. The collection contains a diverse array of items, both three-dimensional and printed materials, including: promotional items and memorabilia; trade cards; business cards; magazine tear sheets; catalogs; newspaper clippings; signs; displays; writing instruments; rulers; clothing; toys and games; school and office stationery supplies; photographs and slides. A number of corporations are represented in the collection, including: Acme Bail Bonds; Acme Boots; Acme Brick Company; Acme Harvester; Acme Markets; Acme Motor Truck Company; Acme White Lead and Color Works; Duane H. Nash, Inc.; Lautz Bros. and Company; and Warner Bros.
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Richard Pollay. Tobacco industry promotion (TIPS) collection, 1885-2014

227.0 Linear Feet
Abstract Or Scope
Richard W. Pollay was Professor and Curator of the History of Advertising Archives at the Sauder School of Business, University of British Columbia. Collection includes audiovisual materials in multiple formats (audio and video cassettes, optical discs), clippings of articles and advertisements, pamphlets and other printed material, artifacts and ephemera (including apparel, cups, luggage, playing cards, promotional gifts and samples of tobacco packaging and candy cigarettes), photographs and slides, research reports, corporate documents, depositions and transcripts of court case testimony and other litigation-related materials. Topics include tobacco advertising and deceptive advertising practices; package labeling and health claims; cigarette marketing; manipulation of tar and nicotine levels; "light" and menthol cigarettes; lung cancer and other smoking-related health issues; smoking cessation and anti-smoking initiatives in the United States, Canada and internationally; tobacco industry manufacturing and marketing practices; smoking initiation and teenage and young adult smoking; and marketing of tobacco products to women and minorities. Companies represented include American Tobacco, British American Tobacco, Brown & Williamson, Imperial Tobacco, Liggett & Myers, Lorillard, Philip Morris (later Altria), R.J. Reynolds/RJR Nabisco and the Tobacco Institute. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.