Search Results
J. Walter Thompson Company. Competitive advertisements, pre-1955 group, 1907-1965
85 Linear Feet- Abstract Or Scope
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Founded in 1864, the J. Walter Thompson Company (JWT) was one of the oldest and largest advertising agencies in the United States. It was headquartered in New York. In 2023 the agency was absorbed into marketing and communications firm VML. The collection includes newspaper and magazine print advertisements for companies and consumer products that competed with those of JWT clients. Product categories include airlines; alcoholic and non-alcoholic beverages; bus and cruise lines; cosmetics; food; hair preparations; health products and drugs; household appliances and furnishings; radios and televisions; railroads; shaving preparations and toiletries; and tobacco products. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Burpee, 1940-1951
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Seeds, Plants, Fertilizers, 1940-1954- Collection Context
Ferry's Seeds, 1940
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- Ferry's Seeds, 1940
Seeds, Plants, Fertilizers, 1940-1954 - Collection Context
J. Walter Thompson Company. 16mm microfilm Treasurer's Office records, 1916-1949 and undated
3.0 Linear Feet- Abstract Or Scope
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Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. It is headquartered in New York. Collection includes correspondence, bills, approvals and releases, lists of stockholders, estimates, wage cards, legal files (lawsuits, judgments, claims), insurance documents and other printed materials. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Vaughan's Seed Store, undated
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- Vaughan's Seed Store, undated
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J. Walter Thompson Company. 35mm Microfilm Proofs, 1906-1960 and undated
3 Linear Feet (104 items)- Abstract Or Scope
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Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. The JWT 35mm Microfilm Proofs collection spans the years 1906-1960 and consists primarily of images of print advertisements and proofs taken from proof books and portfolios of domestic and foreign JWT offices. Clients include Ballantine's, B.F. Goodrich, Butterick, Corning, Crowell Publishing, Davey Tree Surgeons, General Cigar, General Motors, Guinness, Horlicks, J.B. Williams, Jergens, Johns-Manville, Nash, Northam Warren, Pennsylvania RR, RCA, Sharp & Dohme, Shell, Standard Brands, Sun Maid, Swift, Sylvania, United Airlines, Ward Baking, and Welch's Grape Juice. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Peter Henderson (seeds), 1915-1926
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- Peter Henderson (seeds), 1915-1926
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J. Walter Thompson Company. Domestic advertisements, part 1, 1875-2001 and undated, bulk 1920s-1990s
360 Linear Feet 300,000 Items- Abstract Or Scope
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Founded in 1864, the J. Walter Thompson Company (JWT) was one of the oldest and largest advertising agencies in the United States. It was headquartered in New York. In 2023 the agency was absorbed into marketing and communications firm VML. The Domestic Advertisements Collection consists of print advertisements created by U.S. offices of the J. Walter Thompson Company (JWT). The bulk of the collection dates from the 1920s and after, but a few examples are available from as early as 1875. Print advertisements appear in a variety of formats--magazine, newspaper, color, black-and-white, proofs, tearsheets, negative transfers, clippings, along with a limited number of sketches for outdoor advertising installations. Some of the advertisements feature work from notable artists, such as Norman Rockwell, and photographers like Edward Steichen, Irving Penn, and Baron De Meyer. In addition to the actual advertisements, the files dating from the 1910s to 1950s often contain "insertion schedules" that provide the dates and names of the magazines or newspapers in which a given advertisement appeared. In general, proofs for JWT's long-time clients have been saved more systematically than those for accounts that JWT did not hold for a long time. The collection does not include advertisements which have been transferred to microfilm (see the JWT Microfilm Collection). Also, advertisements created for clients that JWT lost prior to the 1940s are less likely to have been saved, although some were microfilmed and are still available in that form. For some JWT clients there are no print advertisements at all in this collection. Among the most extensive files of print advertisements are those for the following JWT clients: Champion Spark Plug, Chesebrough-Ponds, Eastman Kodak (Instamatic, Pocket Instamatic, and Disc cameras, Kodak film), Ford Motor Company (consumer and dealer advertisements), R.T. French, Irving Trust Bank, J. Walter Thompson Company ("house advertisements"), Kraft Foods (including Kraft cheeses, Miracle Whip, Philadelphia Cream Cheese, and Velveeta), Lever Brothers (Lifebuoy, Lux, Close Up, Mrs. Butterworth), Pan American World Airways (passenger jet travel, cargo transportation), Radio Corporation of America (RCA) (RCA Victor recordings, consumer goods, National Broadcasting Company), Reader's Digest, Scott Paper, Seven-Up, Standard Brands (Chase and Sandborn, Fleischmann, Royal, Tenderleaf tea), and Warner-Lambert (primarily Listerine, including advertisements produced by the Lambert and Feasley agency). Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History. The collection is continued by the J. Walter Thompson Company. Domestic advertisements, part 2.
Ferry-Morse Seed, 1968-1970
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- Ferry-Morse Seed, 1968-1970
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Ferry-Morse Seed (Small Files Series)
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- Ferry-Morse Seed (Small Files Series)
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Don Patinkin papers, 1870-1995
120 Linear Feet (80 boxes.)- Abstract Or Scope
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Don Patinkin (1922-1995) was a professor emeritus of economics and former president of Universiṭah ha-ʻIvrit bi-Yerushalayim (Hebrew University). This collection documents his professional life through his correspondence, writings, research, and professional and faculty activities. It forms part of the Economists' Papers Archive.
IEA Seed
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- IEA Seed
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Ben Rosen papers, 1936-2006 and undated, bulk 1945-1991
65 Linear Feet 7500 Items- Abstract Or Scope
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Ben Rosen is an American graphic designer and visual communications consultant. Rosen worked as a designer for J. Gordon Carr and Associates and the Blaine Thompson Company before founding his own firm, Ben Rosen Associates, in 1952, which specialized in corporate identity programs. Rosen is the author of three books on on graphic design and typography: Type and Typography (1963); The Corporate Search for Visual Identity (1970); and Digital Type Specimens (1991). The Ben Rosen Papers span the years 1936 to 2006, with the bulk of the collection dating from 1945 through 1991, and document Rosen's sixty-year career in graphic design and visual communications consulting. The collection contains materials in a variety of formats, including correspondence, writings, graphic design and printed materials, sketches, presentation boards, photographs, and slides, that document design concepts and programs (corporate logos, letterhead, packaging, industrial design, promotion) Rosen developed, through his firm, Ben Rosen Associates, for clients including American Loose Leaf, CCMI McGraw-Hill, Equitable Life Assurance, Exxon/Esso, Food Fair Stores, IBM, Memorial Sloan-Kettering Cancer Center, North American Reinsurance, Philip Morris, Richardson-Vicks, Russ Berrie, and Tishman Realty and Construction. The collection also includes manuscripts and published editions of Rosen's books on graphic design and typography, and touches on several of Rosen's commmemorative projects, including a President Kennedy memorial, a United Nations 20th Anniversary book, and Rosen's submission to the World Trade Center Memorial design competition.
Planter box design memo, 1973
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- Asgrow Mandeville (pre-seeded planters)
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Preliminary report (draft), circa early 1970s
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- Asgrow Mandeville (pre-seeded planters)
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Proposal/Recommendations report, 1972
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- Asgrow Mandeville (pre-seeded planters)
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Steve Roden collection, 2015
2.0 Linear Feet (1 flat box; 11 prints; 2 USB keys)- Abstract Or Scope
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Steve Roden is an American sound and visual artist, and was the 2014 Barbaralee Diamonstein-Spielvogel Visiting Artist in Residency at the Rubenstein Library. His collection contains prints, video, and sound files created as a result of his residency.
variation 1, 2015
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- Roden's notes: "the four works on paper entitled 'variation' came from a manuscript titled notata, which seemed to lean towards alchemy or mystical ideas. again from my notes - incomplete and as such, all of these works converse with what i engaged with, without attempting to replicate, but to use as 'seeds'."
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Collage, crayons, pencil, sumi ink.
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McCann-Erickson Audiovisual collection, 1980s-1990s and undated
75 Linear Feet 3000 Items- Abstract Or Scope
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McCann-Erickson, founded in 1930 from the merger of Alfred Erickson's and Harry McCann's agencies, is one of the largest advertising agencies in the United States. It is part of the Interpublic Group. The McCann-Erickson Audiovisual Collection spans the 1980s and 1990s and consists of over 700 videocassette tapes of commercials for domestic, international and global advertising campaigns. Also included are tapes of competitor commercials; interviews with agency and industry leaders and marketing specialists; and presentations. Advertisers include: Apple computer; Bayer; Benson & Hedges; Buick; Calvin Klein; Camel (R.J. Reynolds); Coca-Cola; Del Monte; Exxon; Heineken; Kodak; Levi Strauss; Nestlé; Oxo; and Suntory. The bulk of materials consist of advertisements for campaigns in the United States, but Brazil, Japan and Germany are also heavily represented, as are commercials for Europe-wide campaigns. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
IBM: Burpee Seed
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- IBM: Burpee Seed
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Mobius Advertising Awards collection, 1970s-2002 and undated, bulk 1984-2002
1328 Linear Feet 19,024 Items- Abstract Or Scope
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Collection consists primarily of television commercials, although it includes some radio commercials, which were entered for Mobius awards presented in 1971-1999. Most of the collection is divided into two main series, North America and International. Commercials are judged by product type/category as well as budget size. Also included are brochures and press releases which describe the award process ca. 1970s-1990s (98-156 box 68). There are compilation tapes documenting the award-winning entries for 1990-1997 (98-156 box 69). (Accessions 1997-0101: 12,237 items, 850.5 linear feet, dated 1984-1991, undated; 1998-0156: 1500 items, 105 linear feet, dated 1971-1997; 1999-0152: 1200 items, 112.5 linear feet, dated 1997-1998). An encoded container list has not been created for these additions. Please consult the paper finding aids located in the repository.
Electricorp Marketing New Zealand Limited; Dive; Seed; Ogilvy & Mather; Mobius Category: 67; Mobius Identifier: XT971AB-67-O-89-I; 1989, 1989
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- Electricorp Marketing New Zealand Limited; Dive; Seed; Ogilvy & Mather; Mobius Category: 67; Mobius Identifier: XT971AB-67-O-89-I; 1989, 1989
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McDonalds; Seeds; Leo Burnett Company; Mobius Category: 67; Mobius Identifier: XT1267-67-O-90-U; 1990, 1990
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- McDonalds; Seeds; Leo Burnett Company; Mobius Category: 67; Mobius Identifier: XT1267-67-O-90-U; 1990, 1990
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Yates, Gro-Plus, Indoor Plant Care, Packet Seeds; Scales; Tool Box; Plates; SSC & B Lintas Worldwide; Mobius Category: 30; Mobius Identifier: XT296ABC-30-O-87-I; 1987, 1987
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- Yates, Gro-Plus, Indoor Plant Care, Packet Seeds; Scales; Tool Box; Plates; SSC & B Lintas Worldwide; Mobius Category: 30; Mobius Identifier: XT296ABC-30-O-87-I; 1987, 1987
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North Carolinians Against Racist and Religious Violence records, 1980-1997
18.25 Linear Feet- Abstract Or Scope
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North Carolinians Against Racist and Religious Violence (NCARRV) was an activist group based in Durham, NC from 1983-1997 that worked to document hate crimes and hate groups including white supremacists, assist victims, raise awareness, and influence public policy across the state, and these records document their work. Collection includes founding documents, bylaws, meeting files, board meeting documents, photographs, audiovisual materials, administrative materials, grants and grant applications, incident reports, publications, subject and extensive newspaper clippings on racist violence and white supremacy movements in North Carolina.
Seeds of Hate: Anti-KKK League, 1985
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- Seeds of Hate: Anti-KKK League, 1985
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New Bern (N.C.) Merchant's Ledger C, 1767-1785
0.5 Linear Feet 1 item- Abstract Or Scope
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Ledger of an unknown merchant in New Bern, N.C. Transactions appear chronologically by account holder, and reflect the sale of general merchandise, such as cloth and clothing, food, rum, seed, pitch, tar, and turpentine. Accounts were settled with either cash or goods. Formerly known as Anonymous ledger C, 1767-1776.
New Bern (N.C.) Merchant's Ledger C, 1767-1785 0.5 Linear Feet 1 item
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- Transactions appear chronologically by account holder, and reflect the sale of general merchandise, such as cloth and clothing, food, rum, seed, pitch, tar, and turpentine. Accounts were settled with either cash or goods.
Transactions appear chronologically by account holder, and reflect the sale of general merchandise, such as cloth and clothing, food, rum, seed, pitch, tar, and turpentine. Accounts were settled with either cash or goods.
Transactions appear chronologically by account holder, and reflect the sale of general merchandise, such as cloth and clothing, food, rum, seed, pitch, tar, and turpentine. Accounts were settled with either cash or goods. - Abstract Or Scope
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Ledger of an unknown merchant in New Bern, N.C. Transactions appear chronologically by account holder, and reflect the sale of general merchandise, such as cloth and clothing, food, rum, seed, pitch, tar, and turpentine. Accounts were settled with either cash or goods. Formerly known as Anonymous ledger C, 1767-1776.
Clare Leighton papers, 1940-1968
5.8 Linear Feet 594 Items- Abstract Or Scope
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Clare Ellaline Hope Leighton was an English printmaker who immigrated to the United States in 1939. The Clare Leighton Papers date from the mid-twentieth century and include woodblocks, preparatory prints and drawings, engravings, and correspondence related to Leighton's artistic practice.
North Carolina Folklore by Frank C. Brown engravings
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- Engraving titles include: The baptizing, Carolina wreck (Hatteras wreck), Cat fish (Fish caught), Centenarian, The cockfight, The coon hunt, Corn shucking in the mountains, The cotton choppers, Cotton pickers, Cypress knees, Dragging nets, Fishing in the creek, Flue curing tobacco, Herb gatherers, Moonshining, Mountain girl, Mountain haystacks, Mountain springhouse (Springhouse), The quilting, Singing in the mountains (All day singing), Sorghum boiling, Washing clothes, Weeding the tobacco seed bed, Wind and pine (Windblown tree)
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Engraving titles include: The baptizing, Carolina wreck (Hatteras wreck), Cat fish (Fish caught), Centenarian, The cockfight, The coon hunt, Corn shucking in the mountains, The cotton choppers, Cotton pickers, Cypress knees, Dragging nets, Fishing in the creek, Flue curing tobacco, Herb gatherers, Moonshining, Mountain girl, Mountain haystacks, Mountain springhouse (Springhouse), The quilting, Singing in the mountains (All day singing), Sorghum boiling, Washing clothes, Weeding the tobacco seed bed, Wind and pine (Windblown tree)
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William Mahone papers, 1853-1895
110.9 Linear Feet 100,000 items- Abstract Or Scope
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The papers of William Mahone span the period 1853 to 1895, with the bulk of the material dating from 1876 to 1892. The collection consists of copies of letters written by Mahone to others, incoming letters to Mahone, subject files on a variety of topics, clippings, and scrapbooks, but primarily focuses on Mahone's railroad and political interests. There is a great deal of overlap of topics between the different series in the collection; thus information concerning Mahone's political and railroad interests is repeated in the different series.
Politics: Seed Distribution, 1881 January-1887 and undated 4 folders
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- Politics: Seed Distribution, 1881 January-1887 and undated
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Rick Lang photographs of Florida and other Southern states, 1985-2016
12 Linear Feet (13 boxes) 6.0 Gigabytes (1 thumbdrive)- Abstract Or Scope
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Rick Lang was a photographer and faculty member at the Creadlé School of Art, Winter Park, Florida. Collection comprises 229 black-and-white photographs documenting the American South, particularly Florida and Louisiana, with an emphasis on roadside advertising and signs, small businesses, and weathered buildings. There are also a few images from New Mexico and Arizona. Print sizes range from 11x14 to 20x24 inches. Accompanying the prints are 104 digital image files and one pdf, over 3000 negatives, and 258 contact sheets. In addition there are print materials chiefly associated with Lang's solo and group exhibits, including three photobooks, and condolences sent upon his passing in 2013. Acquired as part of the Archive of Documentary Arts at Duke University.
Hollandale Seed & Delinting, Rosedale, Mississippi, 2006
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- Hollandale Seed & Delinting, Rosedale, Mississippi, 2006
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Pigment print. Original negative number on contact sheet: 247
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Ladyslipper, Inc. records, 1965-2011 and undated
190.5 Linear Feet (127 boxes)- Abstract Or Scope
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Ladyslipper Music is a North Carolina non-profit organization which has been involved in many facets of women's music since 1976. Their mission is to heighten public awareness of the achievements of women artists and musicians, and to expand the scope and availability of musical and literary recordings by women. This collection documents the history, activities, and output of this organization.
Books as Seeds, 1979-1985 1 folders
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- Books as Seeds, 1979-1985
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Golden Seed Music/Layne Redmond, 2001-2002 1 folders
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- Golden Seed Music/Layne Redmond, 2001-2002
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Robert L. Lawrence papers, 1950-2005
20.4 Linear Feet- Abstract Or Scope
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Robert L. Lawrence (1919-2004) was an American film and television producer during the second half of the twentieth century. He was primarily based in New York City with offices and studios in Hollywood, Toronto, and Paris. Collection includes correspondence, memos, press releases, newspaper and magazine clippings, legal agreements, financial documents and statements, scripts, production documentation, audiovisual material (audio and film reels, videocassettes), black-and-white and color photographs and slides, and other materials that document Lawrence's career as a producer in the American, Canadian, and international motion picture and television industries. Papers include Lawrence's work on documentaries, newsreels, commercials, animated films, and domestic and international motion films. Included are materials related to Lawrence's direct marketing concept called Cable Catalogue and his foray into the food industry with La Vie Products, Inc., a company created for the manufacture and distribution of sourdough bread and other foodstuff. Collection documents Lawrence's education at the United States Military Academy at West Point and military service in the Fifth Army during World War II, as well as his service to the Directors Guild of America as chair of several committees, West Point Assembly of Graduates, and West Point Society of New York. Companies and individuals represented include RKO Pathé (a division of RKO Pictures), Jerry Fairbanks Productions, National Association of Investment Companies, Marvel, Stan Lee, Jim Henson, and Frederick, I. Ordway. Advertising agencies represented include D'Arcy Advertising Company, Foote, Cone & Belding, Inc, Campbell-Ewald, Young & Rubicam, Batton, Barton, Durstine & Osborn, Inc. Other companies represented include General Electric, RCA Records, General Motors, General Foods Corporation, Colgate-Palmolive-Peat, Noxzema, Revlon, Inc. and Clairol. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Stoloff -- Seeds of Peace, 1979-1980, 1985, 1991-1993
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- Stoloff -- Seeds of Peace, 1979-1980, 1985, 1991-1993
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Jim Kobs papers, 1954-2015 and undated
40.0 Linear Feet- Abstract Or Scope
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Direct marketing and advertising executive based primarily in Chicago, Ill. Jim Kobs papers include: correspondence, mail order catalogs, mailings, print advertisements and advertising designs, research reports, slides and photographs and audiovisual materials (audiocassettes, videocassettes, 16mm film, DVD) that document Kobs' career in direct, database and catalog marketing. Companies and institutions represented include: Amoco, AT&T, Bankers Life, Boys and Girls Clubs of Chicago, DHL, Direct Mail Advertising Association (DMAA), Direct Mail Marketing Association (DMMA), Direct Marketing Association (DMA), Encyclopedia Britannica, Gander Mountain, General Electric, General Mills, Hewlett-Packard, Honeywell, Mayo Clinic, Montgomery Ward, Playboy, Prudential, Scott Paper, Tupperware, U.S. Navy recruiting, Wayside Gardens and Xerox. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Harris Seeds, 1993-1994
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- Harris Seeds, 1993-1994
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Roy Lightner Collection of antique advertisements, 1871-2009 and undated
24 Linear Feet 20,000 Items- Abstract Or Scope
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Roy Lightner was an advertising and marketing executive, primarily with N.W. Ayer & Son agency, from which he retired in 1980, and with Carden & Cherry Advertising of Nashville, Tenn. The Roy Lightner Collection of Antique Advertisements spans the years 1871-2009 and includes primarily print advertisements clipped from U.S. magazines. Also present are proofs of print advertisements and 16mm reels of television commercials, much of which was produced by the N.W. Ayer & Son agency during Lightner's career there. Advertisements predominantly focus on automobiles, railroads, insurance companies and manufacturers of brand name consumer goods. Over 300 companies are represented in the collection, including AT&T, Buick, Cadillac, Campbell's, Chevrolet, Chrysler, Coca-Cola, Dodge, Du Pont, Kodak, Ford, General Electric, General Mills, General Motors, Lincoln-Mercury, Metropolitan Life, Oldsmobile, Packard, Plymouth, Pontiac, RCA, and Studebaker.Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Burpee's Seeds, 1904-1918
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- Burpee's Seeds, 1904-1918
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Ferry's Seeds, 1899-1906
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- Ferry's Seeds, 1899-1906
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Massie family papers, 1766-1920s
3.0 Linear Feet (3 boxes and 1 oversize folder.)- Abstract Or Scope
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The William Massie family owned several plantations in Virginia in the 18th and 19th centuries, and owned several hundred enslaved people during this time. This collection contains the papers and records of several members and generations of the Massie family, based at the Pharsalia plantation in Nelson County, Virginia. Family members represented include Thomas Massie; his children, including Thomas Massie Jr. and William Massie; William Massie's widow, Maria Massie, who inherited Pharsalia; as well as several grandchildren, including Martha, Hope, Florence, and Bland Massie. The bulk of the material in the collection dates from William Massie's ownership and management of Pharsalia, including the purchases and labor of dozens of enslaved men, women, and children in the mid-1800s. The collection also includes detailed agricultural and financial accounts, weather logs, land surveys and plots, a plantation ledger, and family and business correspondence.
Papers, 1840-1849
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- Includes business correspondence and news; agricultural dispatches regarding weather, crops, and prices; correspondence to Massie about buying and selling crops and seeds, including rye; financial accounts for equipment, supplies, and crops; a 1841 report by Joseph Cabell on the a turnpike company; an invoice to Massie for postage fees due in 1842; an 1841 report card for Helen Massie and a 1845 October 10 letter about her schooling from Ellen Massie; a letter dated 1847 March 18 denouncing President Polk from James Heath; and some family and personal correspondence from William Effinger.
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Assorted manuscript documents from the William Massie family, arranged chronologically. Includes business correspondence and news; agricultural dispatches regarding weather, crops, and prices; correspondence to Massie about buying and selling crops and seeds, including rye; financial accounts for equipment, supplies, and crops; a 1841 report by Joseph Cabell on the a turnpike company; an invoice to Massie for postage fees due in 1842; an 1841 report card for Helen Massie and a 1845 October 10 letter about her schooling from Ellen Massie; a letter dated 1847 March 18 denouncing President Polk from James Heath; and some family and personal correspondence from William Effinger. Includes a note to William Massie from Alexander Brown conveying disappointment that Massie was not running for state legislature in 1840. Includes receipt for the 1840 December 29 purchase of "a Negro Man Warner" (also referred to as "Boy Warner") by William Massie for eight hundred three dollars. Includes a letter dated 1841 January 3 from an agent, Bowling Clark, to Massie, containing details of typical hiring prices he witnessed for different enslaved laborers, including "middle aged men with their wives and from one to three small children with them hired from one hundred and twenty to $140 and with an express understanding that they were neither to ditch nor work on any public work." Includes a letter from John Jenkins to William Massie offering the sale of an unnamed enslaved girl, writing: "I would like to sell them to you as you have her mother," and "as she wishes to come to you I would like to accommodate her" (1847 June 8).
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The Memory Project Oral History collection | 民间记忆计划口述史, 2009-2016
3799 Gigabytes- Abstract Or Scope
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The Memory Project Oral History collection comprises digital video recordings and written supporting documentation of interviews spanning 2009 to 2016. The interviews were conducted by filmmakers associated with the Work Station, a film studio run by Wu Wenguang in Caochangdi, Beijing, China. Memory Project interviews were conducted with Chinese people about mid-20th century rural life, primarily experiences during the Great Famine (1958-1961), but also the Land Reform and Collectivization (1949-1953), the Great Leap Forward (1958-1960), the Four Cleanups Movement (1964), and the Cultural Revolution (1966-1976). Wu's studio in suburban Beijing, known as the Work Station, is the home for this project. More than 150 young filmmakers have joined the project, and since 2010 they have visited 246 villages in 20 provinces and interviewed more than 1,100 elderly villagers. These filmmakers, many of whom returned to their families' rural hometowns, developed new intergenerational relationships with elderly relatives. During the process of interviewing the villagers, they reconciled the official history taught in schools with each family's experiences.
Ye Yaolang | 叶耀浪, 2012
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- The production team also spilled too many crop seeds and gained no harvest. They put layers of sweet potato vines on the field, which did not lead to more sweet potatoes at all.
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Ye Yaolang (b.1938) is a resident of Zhaixia Village, Pengzhai Town, Heping County, Heyuan City, Guangdong Province. Ye learned tailoring with his father after elementary school and then taught himself painting bed boards. He went to places to paint boards to escape the Great Famine. Ye recollects that, during the Great Leap Forward, the production team planted crops on two sides of the road just to impress their leaders, and used soil to fake fertilizers. The production team also spilled too many crop seeds and gained no harvest. They put layers of sweet potato vines on the field, which did not lead to more sweet potatoes at all.
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Zeng Man | 曾漫, 2011
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- The production team put too many seeds in the field, and could not get enough harvest afterwards.
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Zeng Man (b.1929) is a resident of Zhaixia Village, Pengzhai Town, Heping County, Heyuan City, Guangdong Province. Zeng took part in the denunciation of landlords during the Cultural Revolution. She went to landlords' homes to tie people up and carry their properties. The landlords were put in pig cages and their properties were shared between other villagers. The Red Guards wronged many people. After the communization, many starved to death. The production team put too many seeds in the field, and could not get enough harvest afterwards. People ran out of food quickly. Zeng did not suffer hunger because her family works at the eating hall and secretly brought back food. The transcript of this interview has been translated into English.
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Huang Yujiao | 黄玉娇, 2011
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- Huang says that they sprinkled seeds instead of planting them. Following orders from higher authorities, they put many seeds within the same field and the crops could not live.
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Huang Yujiao (b.1935) is a resident of Zhaixia Village, Pengzhai Town, Heping County, Heyuan City, Guangdong Province. When Huang was seven years old, she became a child bride. After the liberation, she got divorced after being abused. She was then married to Ye Hengqin. Huang says that they sprinkled seeds instead of planting them. Following orders from higher authorities, they put many seeds within the same field and the crops could not live. During the Famine, people ate many kinds of famine foods. Someone ate twelve jin of zucchinis and got bloated to death. Someone died after eating too many bamboo shoots.
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