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Kenneth Roman is a former advertising executive and CEO of Ogilvy & Mather agency, and author of several books. The collection spans the years 1906-2011 and primarily contains materials gathered during Roman's research for a biography of David Ogilvy, The King of Madison Avenue. Includes printed materials, articles, photographs, CDs, VHS videocassettes, audiocassettes of interviews with printed transcriptions, and a collection of writings and speeches by Roman and Ogilvy. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

The Graduate School of Arts and Sciences at Duke University was formally established in 1926, although some graduate instruction had been offered previously at Trinity College and Duke University. In 1968 the name was shortened to the Graduate School. Collection includes student records, admission applications, correspondence, dissertation abstracts, brochures, memoranda, newsletters, minutes, financial records, grant records, statistics, and other material generated by the Graduate School. Some individuals featured within the collection include William Glasson, Paul Gross, John McKinney, and Richard Predmore.

David E. Price is a professor emeritus of political science at Duke University and was a Democratic congressman from North Carolina's Fourth District from 1987-1995 and 1997-2023. Collection documents the scholarly and political career of Price, including his days as a graduate student in the 1960s, his tenure as a political science professor and Democratic Party staff member, and, finally, his years as a Democratic congressman from North Carolina's Fourth District. Records from Price's political headquarters contain thousands of original documents, handwritten and computer-generated; printed materials such as legislative bills and campaign publicity; and a variety of audiovisual materials, including photographs, some slides, many videos, and audio recordings. The collection is especially rich for researchers interested in the American political party system, the work and life of legislators, North Carolina history and government, the North Carolina Democratic and Republican parties, the U.S. Congress, its committee structure, the Hunt Committee, and the broader legislative process. Other materials document political campaigns, notably David Price's own congressional campaigns and Al Gore's senatorial campaign of 1970-1971.

Josiah Charles Trent (1914-1948) was an American thoracic surgeon and rare book and manuscript collector. This collection primarily documents his medical education and training apart from his career at Duke University Hospital, as well his collecting activities, through his coursework, subject files, and writings. It was acquired as part of the History of Medicine Collections.

Advertising executive with Grey Advertising, Inc.

Wunderman is a direct marketing and behavior-oriented marketing communications firm founded in 1958 as Wunderman Ricotta & Kline. It is currently a subsidiary of the Young & Rubicam agency. The Wunderman Archives span the years 1946-2010 and comprise the administrative records of direct-mail and direct marketing agency Wunderman and its predecessor entities Wunderman Ricotta & Kline, Wunderman Worldwide, Wunderman Cato Johnson, and Impiric, as well as its subsidiary offices in the U.S. and abroad, associated firms such as Stone & Adler and Chapman Direct, and its relations with parent company Young & Rubicam. It includes general office files, policy and procedure manuals, training materials, awards, account files, new business records, professional papers of founder Lester Wunderman and other key executives, samples of client campaigns, photographs, slides and audio cassettes and videocassettes. Clients include American Express, Apple, Army/ROTC, AT&T, Britannica Press, CBS, CIT Financial, Citibank, Columbia House, Ford, Gevalia Kaffe (Kraft), the Grolier Society, IBM, Jackson & Perkins, Johnson & Johnson, Lincoln-Mercury, Manufacturers Hanover Trust, Microsoft, Miller beer, National Rifle Association, New York Telephone/NYNEX, Time (Fortune, Money and Sports Illustrated magazines), Time-Life Books, United States Postal Service (USPS), and Xerox. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Duke University commemorated its hundredth anniversary in 2024. This collection contains photographs, video recordings, publications, programs, promotional material, ephemera, and reports related to Duke University centennial celebrations.

Clear Channel is a multi-media communications company based in San Antonio, Tex. Collection includes audiovisual materials; black-and-white and color photographs; glass plate negatives, memoranda and correspondence; research reports; slides; and other printed materials. Most of the images depict outdoor advertising designs and billboard locations in the Los Angeles and San Francisco, Calif. areas. A wide range of products and services are depicted, including airlines; automobiles and automotive services; banks; cosmetics and health care products; events and entertainment; food and beverages; household goods; tobacco products and travel. The bulk of images depict work performed under the names of Foster and Kleiser and the Patrick Media Group. Acquired by the John W. Hartman Center for Sales, Advertising & Marketing History and the Kevin P. Reilly Sr. Outdoor Advertising Archives.

On October 15, 1958 the Duke Gardens Foundation was incorporated with the purpose of "developing thereon agricultural, botanical & horticultural exhibits for the purpose of scientific experiments and of public inspection, instruction, education & enjoyment." Over the period of six years, Doris Duke was personally involved in the physical design of the Indoor Display Gardens, in which various gardens were carefully designed, planned, and developed from the point of view of authenticity. The gardens were opened to the public in 1964, and included 11 unique gardens for visitors to enjoy. Doris Duke continued her involvement with her gardens throughout her life, bringing designers with her to modify them during the summer season when they were closed to tourists. The Duke Gardens Foundation was officially dissolved November 13, 2001 and the gardens closed to the public in 2008. The collection documents the lifecycle of the Duke Gardens Foundation, beginning with the inception of the Duke Gardens Foundation and the design and creation of the various indoor display gardens that comprised Duke Gardens, including the associated purchases of plants and bulbs. The materials follow the daily operations of Duke Gardens, including modifications and general upkeep of the gardens, visitor and tour information, and operations of the Foundation itself. The materials end with the general management of Duke Gardens after Doris Duke's death in 1993 and the final dissolution of the Foundation in 2001. Materials include correspondence, inventories, specifications for various architectural projects at Duke Gardens, invoices and vouchers for repairs and reconstruction to the greenhouses, surveys and reports, financial ledgers, and a multitude of both black and white and color photographs and slides of the different gardens.