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Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. The JWT San Francisco office was opened in 1923. The JWT San Francisco Office Records span the years 1959-1999, and includes advertising proofs, commercial artwork, print schedules, marketing plans, manuals, company history materials, correspondence, Creative Library catalogs and audiovisual materials (audio cassettes, VHS video cassettes and videotapes). Also included are the papers of Harry A. Lee, a JWT executive involved in the development of JWT's Pacific Rim business during the 1960s. Companies represented in the collection include California Raisin Advisory Board, Dean Witter, Ferry-Morse Seed Company, Labatt's, Morris Plan, and Schlage. JWT offices touched on in the collection include New York, Manila (Philippines) and Tokyo (Japan). Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. Sharon Gordon worked as an assistant to Colin Dawkins in the New York Office.

Shirley F. Woodell (1907-1996) was an advertising executive who worked in the International Department of the J. Walter Thompson Company from 1946 to 1960. Collection includes correspondence, reports, notes, photographs, and other material that document the operations of the J. Walter Thompson Company in Mexico, the Caribbean area, and Latin America. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Sidney Ralph Bernstein (1907-1993) was an editor and publisher who worked in a number of positions with Crain Communications, serving as President in the 1960s and 1970s. The collection represents a commemorative history project for the J. Walter Thompson Company's centennial anniversary in 1964. The history was not published. The collection consists of research files created or compiled by Sidney Ralph Bernstein and his research assistant Marianne Keating and include transcripts of interviews; notes and excerpts copied from publications, facsimile copies, correspondence, and printed material; correspondence and memoranda; manuscripts; speeches; indexes; clippings; lists; and chronologies. The collection documents the history of J. Walter Thompson Company through printed materials as well as personal reminiscences, recollections, and evaluations of the company by its executives and other employees. Topics include agency management; agency activities during World War II; and women in the advertising industry. Executives represented in the collection include: James Walter Thompson, founder of the company; Stanley Resor, Thompson's successor as president; Denis Lanigan; Howard Henderson; Norman Strouse; Ruth Waldo; and Sam Meek. Client companies featured in the files include Chesebrough-Pond's; Kodak; Kraft; Pan Am; and Scott Paper. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Established in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. Collection spans the years 1895-2006 and includes research reports, policy manuals, correspondence, writings and presentations and other materials documenting JWT's history and operations. It is an artificial collection that gathers a large number of small accessions and loose materials discovered during periodic cleanup and inventory of archival stacks and office spaces. Also included are some videocassettes and audio tapes. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing history.

Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. It is headquartered in New York. Collection consists chiefly of verbatim minutes of a variety of staff meetings held at the New York and Chicago offices of JWT. Also included are advertisements, photographs, articles, and other printed material attached to minutes as background material or supplemental reading for the meetings. A set of subject indexes are included for some of the meeting series. Topics discussed include account histories, case studies and company profiles; activities of international and domestic JWT offices including country profiles; advertising and client relations during a depression; development and use of advertising media (film, outdoor, print, radio, television); general business and economic conditions; market research; new business activity; promotional techniques (coupons, merchandising, retail store displays); the structure and function of various JWT departments; and social trends. Companies frequently mentioned include Andrew Jergens, Cutex, General Motors, J.C. Penney, Johns-Manville, Lever Brothers, Kraft, Pennsylvania Railroad, and Standard Brands. Speakers include Alfred Harcourt, Arno Johnson, Clarence Darrow, Claude Hooper, Daniel Starch, Edward Steichen, Fanny Bell, John B. Watson, John U. Reber, Kennett Hinks, Margaret Bourke-White, Paul T. Cherington, Rudy Vallee, Ruth Waldo, Sam Meek, Stanley Resor, Will Hays, and William Esty. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

The J. Walter Thompson Company (JWT), founded in 1864, is one of the oldest and largest enduring advertising agencies in the United States. Ted Wilson was an executive at JWT from 1947 to 1977. The Ted Wilson Papers span the years 1966-1977, and comprise correspondence, office files, client files, reports, and speeches that document Wilson's career as an administrator coping with JWT's financial difficulties resulting from the world-wide economic hardship of the mid-1970s. In addition, the papers illustrate Wilson's involvement in the reorganization of the company, as well as his management of several advertising account teams, including the New Holland Machine Company and the Phillips Petroleum Company. The papers mention a variety of JWT company operations, including company programs such as Communispond (communications consulting), while touching on a variety of social issues including the employment of minorities and the Watergate affair.

The J. Walter Thompson Company (JWT), founded in 1864, is one of the oldest and largest enduring advertising agencies in the United States. Thomas Sutton was an executive in charge of JWT's international operations during the 1960s-1970s. The Thomas Sutton Papers span the years 1965-1975 and document Sutton's career, especially his role in JWT's international expansion and the establishment of global advertising markets. The papers provide insight into JWT's international financial matters--budgets, salary structure, stock incentive plans and market shares--as well as personnel policies, client relations, product launches, television advertising projects and marketing research and strategies, seen from the perspective of Sutton's position as JWT chief executive for international operations. The papers also contain marketing plans, evaluations and reports for a number of JWT's international offices, that provide a detailed glimpse into JWT's operations within the respective countries' economic and socio-political contexts. The offices represented include Amsterdam, Bogotá, Brussels, Buenos Aires, Caracas, Ceylon, Copenhagen, Frankfurt, Johannesburg, Karachi, Lima, London, Mexico City, Milan, Paris, Rio de Janeiro, San Juan, Santiago, Sydney, Tokyo, Toronto, Vienna and Zürich. Key clients include the Honda Motor Company, Eastman Kodak Company, Ford Motor Company, the Hertz Corporation, IBM, Johnson & Johnson, Kellogg Company, Liggett & Myers Tobacco Company, Nestlé, Pan American World Airways, PepsiCo, Inc. and Unilever (Lever Brothers).