Gary P. and Sandra G. Baden Collection of Print Advertisements, 1840-1986 and undated

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Restrictions:
Collection is open for research. Researchers must register and agree to copyright and privacy laws before using this collection. All or portions of this collection may be housed off-site in Duke...
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Summary

Creator:
Baden, Gary, Baden, Sandra, and John W. Hartman Center for Sales, Advertising & Marketing History
Extent:
32.0 Linear Feet
Language:
Materials in English, French, Spanish, German, Greek
Collection ID:
RL.11193

Background

Scope and content:

Collection spans 1840-1986 and includes newspaper and magazine clippings and tear sheets, catalogs, ephemera, memorabilia, and other printed material primarily from the U.S., Great Britain, and France. Advertisements represent products and services from a wide range of categories including alcoholic and non-alcoholic beverages, businesses, cosmetics and other health and beauty products, fashion (including clothing, jewelry and watches), food, hotels and other tourist and travel destinations, household products, movies and theater events, tobacco products (primarily cigarettes) and transportation (airlines, automobiles, buses, cruise lines, trains, tires and other automotive accessories). The bulk of materials are in English, but French, Greek, and Spanish-language items are also present. Companies represented include Ford, Packard, Chrysler, Chevrolet, Coca Cola, TWA, Henri Bendel, Goodyear, and DeBeers. Non-advertising related materials include sheet music from the vaudeville, ragtime, and minstrel era; World War I; and depictions of African Americans, Native American, and other ethnicities in advertisements and print media. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Acquisition information:
The Gary P. and Sandra G. Baden Collection of Print Advertisements were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 1998-2004.
Processing information:

Processed by April Blevins, May 2016

Accessions described in this collection guide: 1998-0533, 1999-0159, 2000-0319, 2001-0068, 2001-0203, 2004-0099

Arrangement:

Arranged into the following series: Automotive; Business; Fashion; Food and Beverage; Health and Beauty; Household and Other; Tobacco; Tourism and Travel; Non-Advertising Materials; and Newsprint.

Rules or conventions:
Describing Archives: A Content Standard

Contents

Using These Materials

Using These Materials Links:

Using These Materials

Restrictions:

Collection is open for research.

Researchers must register and agree to copyright and privacy laws before using this collection.

All or portions of this collection may be housed off-site in Duke University's Library Service Center. The library may require up to 48 hours to retrieve these materials for research use.

Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], Gary P. and Sandra G. Baden Collection of Print Advertisements, David M. Rubenstein Rare Book & Manuscript Library, Duke University.