Office of Institutional Advancement records, 1958-1981.

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Summary

Creator:
Duke University. Office of Institutional Advancement
Abstract:
The Office of Institutional Advancement was created in 1961 to organize public and alumni relations, fund raising, and long-range planning and development at Duke University. The collection features addresses by E. H. Hopkins, the first Vice President for Institutional Advancement; reference files concerning the administration and history of the Office of Institutional Advancement; reports and studies focusing on fundraising and development of Duke University; and the Office's subject files. Major subjects include planned giving, the Fifth Decade campaign, and corporate support. In 1981, the Office of Institutional Advancement was eliminated and its duties largely assumed by the Office of University Development. English.
Extent:
1 Linear Foot
Language:
English.
Collection ID:
UA.11.01.0001
University Archives Record Group:
11 -- Office for Institutional Equity
11 -- Office for Institutional Equity > 01 -- Office for Institutional Equity

Background

Scope and content:

The collection features addresses by E. H. Hopkins, the first Vice President for Institutional Advancement; reference files concerning the administration and history of the Office of Institutional Advancement; reports and studies focusing on fundraising and development of Duke University; and the Office's subject files. Major subjects include planned giving and corporate support.

Biographical / historical:

Everett H. Hopkins was appointed Vice President for Institutional Advancement in January 1961 and began his duties in July of that year. The Long-Range Planning Committee of the late 1950s and early 1960s demonstrated the need for organized institutional advancement and large-scale development. Originally, the Vice President for Institutional Advancement was responsible for all public and alumni relations, fund raising, and long-range planning and development. In 1963, long-range planning duties were separated from Institutional Advancement and a new office was created. Hopkins became Vice President for Planning and Institutional Studies. By 1970, offices that fell under Institutional Advancement included Development, Placement Services, Public Relations, and University Editor. In the spring of 1981, President Sanford wanted to redefine the office and its duties. As a result, the Institutional Advancement office was eliminated and its duties largely fell under the office of University Development. The Institutional Advancement program was led by Everett H. Hopkins (1961-1963); Frank L. Ashmore (1963-1973); J. David Ross (1973-1979); and Marion B. Peavey (1979-1981, served as Director; Vice Presidency unfilled after Ross).

Custodial history:

Received from the Office of Institutional Advancement, 1964, 1976, 1983, 1995.

Processing information:

Processed by University Archives staff, October 2002

Encoded by Joshua McKim, December 2002

Physical location:
For current information on the location of these materials, please consult Duke University Archives.
Rules or conventions:
Describing Archives: A Content Standard

Contents

Using These Materials

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Using These Materials

Restrictions:

Researchers must register and agree to copyright and privacy laws before using this collection.

For a period of twenty-five years from the origin of the material, permission in writing from the director of the office of use and the University Archivist is required for use.

Terms of access:

Copyright for official University records is held by Duke University; all other copyright is retained by the authors of items in these papers, or their descendants, as stipulated by United States copyright law.

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Preferred citation:

[Identification of item], Office of Institutional Advancement Records, Duke University Archives, David M. Rubenstein Rare Book & Manuscript Library, Duke University.